Archive
Category: Marketing
Reading about SXSWi is almost like being there
I’ve heard of South by Southwest many years ago, but haven’t had the luxury of attending…but from what I’ve been reading on various blogs like Technosailor, The Social Times, and Valleywag and also on Twitter, it’s quite amusing to learn what’s happened in Austin over the last 24-48 hours. From Scoble’s Qik tour of the […]
News is no longer a one-way communication. Start to get social.
As a consequence of attending Wednesday’s soiree at Ogilvy’s office in downtown DC for MashMeet DC Remix, I ran into Kimberly from Searchles who’s company apparently did a demo of their product for the folks in attendance (I didn’t watch all the PowerPoint presentations sadly). She was there to film the presentations for posting on […]
Because dropping names just isn’t fun without actually meeting them…
I’m quite ecstatic about things that are going on with my online presence, I must admit. It’s the small things that make it all worth it. In just the last 24 hours, I’ve been noticed by some of the best minds in the Washington, DC tech community and ultimately it’s because I did a handshake. […]
Reaching a new audience with Facebook pages
So a while back I had established a new fan page on Facebook as a pseudo-experiment on social media for travel destinations. In the interest of full disclosure (for whatever it’s worth), I am employed at the Washington, DC CVB and responsible for their online marketing programs. Sure, typical programs could have been used like […]
Widgets: 2008’s glamour word
What is a “Widget”? Wikipedia defines it as portable chunk of code that can be installed and executed within any separate HTML-based web page by an end user without requiring additional compilation and this seems to be the “IT” concept of this year. And it’s no surprise. A couple of years ago, it was blogging, […]
Hanging online by yourself is cool. But hanging out with friends you met online is better.
A few months ago, I came across the website WhyGoSolo.com. Founded by Ann Bernard, I was fortunate enough to be a part of its alpha phase. It’s an interesting concept that I think has the potential to take Craigslist and Facebook and make something truly community-oriented. Everyone has been so concerned with people staying online […]
Twitter Advocacy
It’s kinda interesting talking about this as I’ve found myself over the past couple of weeks mentioning Twitter to several different audiences. One being to someone on the cusp of social media, a group of Generation Y students from college (who you would think are most prone to social tools), and to the public relations […]
Google’s next acquisition? Welcome mobile search
It’s really cool finding out what other folks are looking at these days. I suppose that’s why they call it social media – that’s pretty much how I came across this latest website and social tool. Introducing ChaCha – perhaps the next acquisition by Google? Why do I say that? Well because ChaCha allows folks […]
Web marketing for tourists 2.0
So I was asked one day to speak to a group of graduate students from George Washington University about how we at the Washington, DC Convention & Tourism Corp. (WCTC) use our website to reach out to potential/future visitors and also to talk about Web 2.0 and its applications on tourism. I remember being asked […]
Getting paid to be social
So an article posted on Simply-Communicate.com talks about how a company in England is promoting the use of social media by its employees while the common trend is to shy away from it. What’s intriguing about this is that the company, BT, is asking its young graduates that they hire to spearhead this campaign. And […]