Archive
Category: Marketing
Ralph Lauren Brings a Digital Stylist to Life with Ask Ralph AI Shopping Assistant
Fashion and lifestyle brand powerhouse Ralph Lauren has launched an AI agent that provides styling inspiration and outfit recommendations to consumer shoppers. Ask Ralph, as it’s called, is a conversational bot that utilizes natural language processing to comprehend prompts, interpret context, and provide suggestions to users, much like a human stylist would. The agent is […]
HubSpot Lays out Its Vision for Human-AI Teams With New Data Hub, Smart CRM, and Breeze Tools
HubSpot is joining the chorus of tech companies betting that the future of work isn’t human or AI, but the force unlocked when the two operate in sync. At this year’s INBOUND conference, the CRM and marketing automation company unveiled its Fall 2025 release, featuring a range of new tools designed to help its customers […]
Twilio Expands Messaging with Global Rollout of RCS Support
In 2024, Twilio introduced Rich Communication Services (RCS) messaging in public beta. A year later, it’s generally available, allowing all of the platform’s nearly 350,000 customer accounts to use it to craft and distribute branded and interactive messages easily. “Building engagement with your customers should be as seamless and trusted as possible,” Twilio’s Chief Product […]
Vercel’s v0 Breaks Out of the Developer Box as a Universal Coding Agent
Vercel, the cloud infrastructure platform, is releasing an update turning its v0 agent into an AI builder for everyone. It’s no longer a vibe coding tool exclusively for software developers. Instead, it’s a tool that designers, marketers, sales, finance professionals, or anyone with an idea can use to rapidly create software without needing “a single […]
Google Still Owns Search—But ChatGPT Is Winning on Action
New data from the enterprise SEO firm BrightEdge reveals how artificial intelligence is redefining the search industry. Does it suggest that Google’s dominance is coming to an end? No, but it shows what the next era of search is shaping up to look like, one where task-oriented assistants like ChatGPT increasingly handle decision-making and action, […]
Adobe Launches Firefly Mobile App, Adds AI Models from Ideogram, Pika, Luma, and Runway
Adobe’s image and video generation platform is coming to iOS and Android. On Tuesday, the company introduced its native Firefly mobile apps, giving creators more freedom to generate content on the go. The launch is part of a broader update to the platform that includes support for new AI models from Google, Ideogram, Pika, Luma, […]
How to Use AI for Marketing, the Non-Obvious Way
IN THIS ISSUE: A review of the book, “The Non-Obvious Guide to Using AI for Marketing” by David Berkowitz, a clear, practical resource for marketers trying to make sense of AI without getting lost in jargon or hype. Plus, why did Salesforce pay $8 billion for Informatica? Short answer: It’s the data. The Prompt Over a […]
This AI-Powered App Turns Family Memories Into Personal Podcasts
What if AI could help you preserve your grandfather’s stories, or even create a podcast out of them? That’s the promise of Linda AI, a new startup turning memories into shareable audio shows with a conversational AI as your guide. Users can use the platform to have a professional interviewer-like bot probe a subject with […]
Search Impressions Soar with Google’s AI Overview, Even as Website Clicks Decline
It’s been a year since Google introduced AI Overview to its widely used search engine. The feature significantly transformed how people discovered information online, displaying information summaries above traditional search results. At the time, Google’s Vice President of Search, Liz Reid, proclaimed that AI Overview links would deliver more clicks and “valuable traffic to publishers […]
ServiceNow Reboots Workforce Training With Launch of ServiceNow University, Eyes 3M Learners by 2027
ServiceNow is the latest tech company to launch a workforce training initiative with the debut of ServiceNow University. The program joins a growing list of career development efforts from firms like Salesforce, LinkedIn, Microsoft, Coursera, Google, AWS, and IBM, all aimed at helping workers build the skills needed in a rapidly growing technological economy. The […]