Archive
Category: Marketing
Google’s Customer Engagement Suite Gets Human-Like AI Agents with Voice, Emotion, and Video Support
Google is rolling out an update to its Customer Engagement Suite. The latest release enhances its Conversational Agent product with new features designed to help organizations build more interactive and personalized AI-powered call center experiences. Specifically, it has human-like voice comprehension and improved emotional intelligence, allowing the bots to adapt better to conversations in real-time. […]
HubSpot Expands AI Offerings With New Agents to Help SMBs ‘Play Big’
HubSpot has introduced new and updated AI-powered tools to help small and medium-sized businesses grow like their enterprise counterparts. Among the 200 features announced, the company unveiled four agents built on its Breeze AI platform: a customer assistant, a knowledge base tool, a prospecting assistant, and a content generator. While designed to help organizations scale […]
Google’s NotebookLM Now Helps You Find Web Sources with ‘Discover’
Google has launched a new feature for NotebookLM, its AI-powered tool for organizing and analyzing information, that automatically curates relevant websites for you. Called “Discover Sources,” it recommends up to ten relevant sources on a specified topic, each accompanied by an annotated summary explanation. Google said this feature is rolling out today for all users, […]
Zendesk’s New AI Resolution Platform Aims to Tackle Customer Service’s Biggest Question
Zendesk CEO Tom Eggemeier recently faced a common customer service frustration. While traveling, he used an airline chatbot to rebook a missed connecting flight before losing connectivity. But when he landed and reconnected, the virtual agent had no memory of the conversation. Worse, the human agent he eventually reached had no record of it either. […]
Searchquake: How Gen AI and Agents Are Reshaping SEO
IN THIS ISSUE: Dive into the changing world of search to better understand how artificial intelligence is disrupting where websites get their traffic from. Google’s dominance isn’t at risk…yet. But apps like Perplexity and OpenAI’s ChatGPT are a threat at its doorstep. BrightEdge CEO Jim Yu joins “The AI Economy” to share his observations and […]
Intercom Expands Fin Agent with Multimodal AI, Adding Voice, Image Support, and Third-Party Integrations
Intercom is doubling down on AI-driven customer support with a significant expansion of its Fin agent. The customer service tech provider is adding multimodal capabilities to its chatbot that go beyond text. It now supports voice-based interactions, image recognition, and third-party app integrations. Launched in 2023, the Fin AI agent is built to deliver AI-powered […]
Adobe Steps Into Its Orchestration Era With New AI Agents for Sales and Marketing
Adobe is the latest tech giant to embrace AI-powered agents for the enterprise. This week, the company introduced the Adobe Experience Platform Agent Orchestrator, a new service designed to build, deploy, and manage AI agents across the customer experience, sales, and marketing lifecycle. “The opportunities for AI and marketing are significant,” Anil Chakravarthy, President of […]
How AWS and the NFL Used AI to Help Josh Allen, DK Metcalf Design Custom Cleats for Their Favorite Causes
Amazon Web Services (AWS) and the National Football League (NFL) have partnered since 2016. The cloud computing giant initially powered the sports organization’s Next Gen Stats software, which tracks a player’s performance. Eventually, it went on to support other areas, such as providing EC2 compute power to help with team scheduling and also helping migrate […]
How Companies Are Unlocking AI’s Value Beyond the Hype
IN THIS ISSUE: Learn how companies are cutting through AI hype to build effective, winning strategies with the technology. Plus, OpenAI’s AI-powered search is now available to the public, marking a pivotal moment: Is this the end of traditional search as we know it? Will Google’s crown be at risk? Finally, don’t forget about this […]
Augie Launches Highlighter, an AI Tool That Captures the Best Moments from Long-Form Videos
Aug X Studios, creators of the AI-powered video platform Augie, have introduced Highlighter, a tool designed to help users effortlessly capture viral-worthy soundbites. Upload a long-form video and provide a prompt for what you’re looking for. Highlighter takes care of the rest—automatically extracting the most shareable moments for social media. This is the newest feature […]