Archive
Category: Marketing
Pinterest Rolls out Performance+, a Suite of AI-Powered Tools for Smarter Ad Campaigns
Months after its introduction at Cannes Lion, Pinterest officially released its suite of AI-powered tools designed to help advertisers streamline and automate their campaigns. Branded as Performance+, this offering promises to aid marketers in “[driving] lower-funnel performance by optimizing targeting, managing budgets or deciding how much to bid.” Pinterest boasts that its technology can save […]
Digital Twins: What Are They and Does Your Brand Need One?
It’s the calm before the storm. We’re days away from some big AI announcements. OpenAI will hold an event on Monday, at which it’s reported to be showing off a Google Search competitor—Sam Altman says that won’t be the case. Speaking of Google, the company is holding its annual developer conference next week, and the […]
How AI Impacts Customer Engagement
This week’s issue explores artificial intelligence’s impact on the brand-customer relationship. It’s a powerful tool for personalization, but, are brands really prepared to use it? Read on to learn about the state of customer engagement. Plus, check out the 40+ most important AI stories you may have missed this week. The Prompt Companies are turning […]
AIMG: The Community Helping Demystify AI for Marketers
As an enthusiast exploring the dynamic realms of marketing and technology, I’m perpetually drawn to unraveling the intricate ways companies can harness the power of digital innovations. Artificial intelligence stands at the intersection, arguably the most significant disruption to business in recent memory. As AI proliferates, marketers grapple with staying abreast of new developments and […]
What Is Dent: AI, the Seattle Conference Promising Practical AI Business Strategies?
Steve Broback has a penchant for bringing people together around pivotal technology moments. In the 1990s, he organized a conference largely focused on the World Wide Web, covering topics like web advertising, web marketing, and web design. He also convened a gathering around Photoshop, Javascript, and even Twitter. “We’ve tried to have our finger on […]
Foursquare’s Founder Revives Audio Vision With BeeBot to Make You Aware of the World Beyond Your Phone
Foursquare, a location-based service provider, once launched an audio guide application designed to seamlessly provide reviews and recommendations for captivating local spots directly to your AirPods. However, the COVID-19 pandemic hindered those efforts, resulting in the shelving of the app. Nevertheless, company co-founder Dennis Crowley retained his interest in the concept and has now revived […]
AI Companies Opt for Subtlety in Super Bowl Commercials
Welcome back to your AI weekly roundup, where we dive into the latest developments in artificial intelligence. In this issue, we explore how tech companies highlighted their AI innovations during the Super Bowl, discuss OpenAI’s introduction of a powerful generative AI tool for producing photorealistic videos, and examine why Nvidia has now exceeded Amazon in […]
Augie Storyteller Makes AI Movie Magic Accessible For Everyone
Aug X Labs, known for the AI-powered video creation tool Augie, has developed a new product called Augie Storyteller. This consumer-centric tool allows individuals to transform their ideas into AI-crafted cinematic fables, offering a unique and enjoyable way to engage with artificial intelligence while creating compelling stories. Since its launch in public beta in May, […]
10 First-Timer Tips On How To Launch A Podcast
“We should start a podcast,” my friend Gregarious Narain told me. It was 2021 and we were looking for opportunities to create content—he as a startup founder and me as a two-time journalist searching for an outlet to interview exceptional personalities. That day’s planning ultimately led to us launching “The Created Economy” podcast. As we […]
GenAI Infographic Highlights Tech’s Impact and the Startups Making Waves
The release of ChatGPT by Open AI a year ago heralded a new wave of startups built around Generative AI, or GenAI. And the technology quickly entered the mainstream, integrating into many apps we use today, from mobile operating systems to productivity software on computers. Even so, how large has the GenAI landscape grown? A […]