Archive
Category: Marketing
Caution: Ideation In Progress
Tonight I had the distinct pleasure of interviewing Peter Corbett, CEO of iStrategyLabs, as I begin my new segment on this site “People Marketers Need to Know”. We filmed the interview live in front of the monthly Refresh DC meeting. Topics that we addressed included developing interactive strategies, exploring social media, and much more. iStrategyLabs […]
Preview: People Marketers Want to Know – Peter Corbett
Preview: People Marketers Want to Know – Peter Corbett on 12seconds.tv
Would you read this post?
So with all the latest things going on with the industry and marketing, one thing that I know that some people have done pretty well have been interviews with the movers and shakers of their industry. Whether it’s interviewing the CEOs or founders of startups, which the Social Times has done so well, or even […]
If Google Buys Digg, Say Hello to ‘Diggle’
Yes, I penned that myself. I figured that if people can come up with merged names like “Brangelina”, “TomKat”, and “MicroHoo”, then why not “Diggle”? But what is “Diggle”? It’s a combination of Google and Digg… As reported on TechCrunch earlier today, there are reports that the search engine giant will purchase Digg, the brainchild […]
Racing to be first might not always be the best
I happened to read an earlier post on MSNBC featuring Mashable.com editor Adam Ostrow talking about how people can become overloaded by all the different web 2.0 startup applications emerging practically every day. Perhaps what I enjoyed best about this article was this quote that relates to all marketers out there that feel that they […]
Live from DC…it’s the Twin Tech party.
So last night was perhaps one of the greatest tech mashups of the year. Organized by iStrategyLabs CEO, Peter Corbett and sponsored by perhaps some of the DC Metropolitan area’s best technology partners like ClearSpring, SocialTimes.com, JobMatchbox.com, Tech Cocktail, AwayFind, Livingston Communications, the Northern Virginia Technology Council (NVTC), and many others, the local tech community […]
Are you down with the “Groundswell”?
Another great book has been written. “Groundswell”, written by Forrester Research social and technology gurus Charlene Li and Josh Bernoff is a phenomenol book that will help guide any company’s social media campaign and strategy. What’s great about this book is that they’ve incorporated the POST method into it. I first heard about this method […]
The evolution of marketing stems from the brand
I had a great lunch with Ernie Mosteller, creative genius of Blattner Brunner, yesterday and everytime I talk to him, I’m motivated and inspired to talk about what’s going on with the world of technology, the Internet and marketing. In any event, the conversation we were having began with a simple question and gradually evolved […]
Once you’re lucky, twice you’re good…but Sarah Lacy’s GREAT!
I must admit that the interview that Sarah Lacy did with Facebook founder and CEO, Mark Zuckerberg, at this past year’s South by Southwest made me first hear about who Sarah was. I’ll admit that her name was not immediately recognizable to me and when I heard about her latest book “Once You’re Lucky, Twice […]
A marketer’s take on social networking’s mortality rate
In a recent post on the Social Times, Nick O’Neill, a social media newshound (and who seems to be right up there with Mashable, TechCrunch, and Read/Write/Web in reporting great bits of news), has written that social networking sites will be “dead in two years“. That’s an interesting observation, but I think it’s going to take […]
You must be logged in to post a comment.