Archive
Category: Trends & Analysis
CATCHING UP: You can try and take the Internet out of P2P, but you can’t take P2P out of the Internet
Continuing on this wonderful, but probably brief series…I found another article on MarketingVOX about P2P networks and how their traffic is on the rise and surpassing anything we’ve seen on the Internet today. What is P2P? Well P2P is peer-to-peer…you know…Napster (before it was shut down and turned legit, but technically is still P2P), iTunes, […]
Early Adopters are Great Sneezers
If you’ve ever read Seth Godin’s book “Unleashing the Ideavirus“, then you’ll understand what I’m talking about when I say that sneezers are great early adopters. I bring this up because of all the recent craze surrounding the iPod and new Apple products that tech guru Steve Jobs has done over the past week. On […]
Your Wi-Fi City…Not Quite…
Chicago recently scapped one of the most ambitious plans in the country possibly ever thought to be executed since Google decided to provide free Wi-Fi for the Mountain View community…the goal was to provide Chicago’s residents with wireless broadband throughout the city. Unfortunately that was not to be as they determined the overall cost to […]
Microsoft’s Pre-emptive Strike
In perhaps a rather successful coup for Microsoft’s online advertising arm, they announced yesterday that they would be the primary online ad-serving resource with respect to their text ads on user-generated web content giant DIGG. To the common user, it may not be a real difference but this has helped Microsoft to unseat the SEM […]
Can Flash and Google Get Along?
The answer is still no…there’s no way for an all Flash site to be search engine friendly…and a blog on Google’s website proves it. In other words, it came from the horse’s mouth. Here are some snippets from that blog entry: Flash is inherently a visual medium, and Googlebot doesn’t have eyes. Googlebot can typically […]
Interactive Media: Traditional Media’s Unmentioned Cousin
As I sit here and watch the CNN-YouTube debate on TV, I think about all the political hoopla going on in America, I look at all the online tools being used and seldom mentioned on traditional media. Let’s examine the facts… When all the politicians announced their candidacy for president of the United States, mainstream […]
Second Life? What’s wrong with the one I have now?
So an article appeared on ClickZ.com talking about how Second Life has become rather routine and mundane when it comes to opening up a new shop or product to attract the masses. Basically here are some key thoughts from the article: Marketers started jumping on that bandwagon over two years ago. If you haven’t already […]
All Hail Steve Jobs…the Geek of Geeks…
Although not surprising and in an article on CNN.com, Steve Jobs, the founder of the worldwide best-selling iPod, has been named by Blender magazine the “undisputed king of the online music revolution” and has helped shape the way that music is listened in the world today. This ranking was in correlation to the magazine’s ranking […]
Online Ad Spending to Outpace Overall Ad Market Growth…
As taken from the Travel Industry Assocation of America’s TravelCom Report (Vol.1 Issue 16): ZenithOptimedia forecasts that global Internet advertising spending will grow more than 28 percent in 2007, while ad spending in other media will grow by less than 4 percent. The shift to the Internet among U.S. marketers is even more dramatic, with […]
Advertisers wanted for pay-per-BLOGGING?
What will the next entrepeneur “advertiser” think of next? Well wait no further as this past summer, someone came up with the ingenius idea of creating pay-per-blogging as the new wave of revenue generation. What is pay-per-blogging? According to an article published on Clickz.com, this new form of online advertising focuses more on content specific […]