Author

Ken Yeung

With two decades of experience in content strategy, project management, and journalism, Ken is a seasoned digital marketer. He spent time as a reporter for VentureBeat and The Next Web covering Silicon Valley innovations and personalities, and also served as Flipboard’s Assistant Managing Editor overseeing the platform's technology, science and health coverage. Ken has a genuine passion for storytelling and enjoys staying on top of the latest technology and business trends. Outside of work, he finds joy in photography, has a soft spot for startups, and loves exploring new places and networking.

Social Media

Interactive Media: Traditional Media’s Unmentioned Cousin

As I sit here and watch the CNN-YouTube debate on TV, I think about all the political hoopla going on in America, I look at all the online tools being used and seldom mentioned on traditional media. Let’s examine the facts… When all the politicians announced their candidacy for president of the United States, mainstream […]

Trends & Analysis

Second Life? What’s wrong with the one I have now?

So an article appeared on ClickZ.com talking about how Second Life has become rather routine and mundane when it comes to opening up a new shop or product to attract the masses. Basically here are some key thoughts from the article: Marketers started jumping on that bandwagon over two years ago. If you haven’t already […]

Marketing

Talk about Viral Marketing

Here’s some shameless plugging courtesy of the Ustream.tv webstream of the Web Managers Round Table that I went to. The guy interviewing me is Peter Corbett from Blattner Brunner and a pretty smart guy to know when it comes to web 2.0 and other social media. If you forward the movie to 5:30, you’ll see […]

General News

What Qualifies as a Good Presentation?

I received an e-mail from Citrix earlier today and one of the stories in the newsletter was about this recently concluded contest on Slideshare. In case you didn’t know about Slideshare, it’s this PowerPoint version of YouTube that anyone can post their high-tech, fancy designed presentations on and people can comment. The interface looks pretty […]

Events

Web Manager’s Round Table

I was fortunate enough recently to participate in a Web Manager’s Round Table at the National Cable & Telecommunication Association building here in Washington, DC yesterday and I found it most informative. First of all, I managed to get interviewed by Peter Corbett from Blattner Brunner regarding how broadband video can be an instrumental tool […]

Media

Flickr is NOT a Free Stock Photography Website

Something has web guru Molly Holzschlag up in a roar as she recently posted a little tiff she’s having with Virgin Mobile over their latest campaign on her website. There are a couple of things wrong with this campaign, in my opinion… Flickr is NOT a free stock photography site, people…and believe me, this is […]

Trends & Analysis

All Hail Steve Jobs…the Geek of Geeks…

Although not surprising and in an article on CNN.com, Steve Jobs, the founder of the worldwide best-selling iPod, has been named by Blender magazine the “undisputed king of the online music revolution” and has helped shape the way that music is listened in the world today. This ranking was in correlation to the magazine’s ranking […]

Marketing

ClickZ: Web Analytics as a Means to an End

This was an interesting article on ClickZ.com relating to web analytics: Web analytics has generated a lot more excitement in corporate America over the past 12 to 18 months. More people within organizations are seeing the power that understanding visitor behavior online can mean to their business. People have been getting excited about Web analytics […]

Apps

Gmail Available to All

Gmail has finally finished its beta testing and if someone wants to sign up for an account, they don’t need to worry about having someone send them an invite and then go through the sign-in process. Rather, they can cut through the middle man and just go ahead and sign up for the account. Just […]

Marketing

Does Text-Messaging Double Opt-In Exist?

Most people know that if they text a certain message to a certain number, they’ll receive a pretty neat message on their phone with something relating to the product they want. Take the Barack Obama campaign as an example…once you signed up for the text messaging, you’ll receive messages about the campaign’s progress and the […]