Archive
Tag: AI and Marketing
Google Labs and DeepMind Launch Pomelli, an AI Tool for SMB Marketing Campaigns
Google Labs and Google DeepMind have jointly created an AI-powered marketing tool called Pomelli to help small and medium-sized businesses generate effective social media campaigns. It’s launching today as a public beta experiment for those in the United States, Canada, Australia, and New Zealand, and it currently only supports English. This is Google’s latest initiative […]
Adobe AI Foundry Builds Custom Generative Models for Brands
Adobe is launching a new service called the Adobe AI Foundry, designed to help businesses build their own custom generative AI models. Much like Intel’s chip foundry, Adobe’s version aims to do the same for AI, offering companies a framework to design and train models on their own data. These LLMs will be built on […]
Adobe LLM Optimizer Targets Generative AI Content Discovery
Adobe has launched its LLM Optimizer, an application that brands can use for Generative Engine Optimization (GEO). Initially unveiled in June, this now generally available tool can monitor AI-driven traffic and improve discoverability on AI-powered chat platforms and browsers like Google’s AI Overview and Perplexity. The LLM Optimizer is available either as a standalone application […]
SAP Bundles Its CX Clouds into a One-Stop Shop with Engagement Cloud
SAP is unveiling an AI-powered platform that provides organizations with deeper insights into their data, enabling them to strengthen customer loyalty and drive better business outcomes. The new SAP Engagement Cloud, announced at SAP Connect, is built on the company’s Business Data Cloud and offers a single dashboard to help businesses deliver personalized experiences across […]
Microsoft Pitches $19.99 ‘365 Premium’ Plan as AI Alternative to ChatGPT Plus
Are you a ChatGPT Plus user who wishes it had a direct tie-in with your favorite productivity apps? Microsoft offers an alternative called Microsoft 365 Premium, which it hopes will appeal to power users. Aimed at solopreneurs, professionals, and anyone who depends on AI to tackle their productivity tasks, this $19.99 monthly subscription not only […]
Firefly Boards Go Public as Adobe Integrates New Moonvalley and Runway AI Models
Five months after introducing Firefly Boards, Adobe is making the AI-powered creative canvas generally available. Now, anyone can use the moodboard-style tool to brainstorm, visualize concepts, and organize ideas. Alongside its launch, Adobe is adding several new features to Firefly Boards, along with support for Moonvalley’s Marey and Runway’s Aleph AI models. Formerly known as […]
Asana Unveils Next-Gen AI Teammates Built for Teams, Not Just Individuals
Asana is showing off new AI Teammates for its work management platform. The company describes these next-generation agents as being more collaborative, capable of completing complex tasks, making informed decisions, and simultaneously supporting multiple teams. They also come with team-wide memory, governance, and visibility built in, which is something CIOs are interested in. The news […]
Ralph Lauren Brings a Digital Stylist to Life with Ask Ralph AI Shopping Assistant
Fashion and lifestyle brand powerhouse Ralph Lauren has launched an AI agent that provides styling inspiration and outfit recommendations to consumer shoppers. Ask Ralph, as it’s called, is a conversational bot that utilizes natural language processing to comprehend prompts, interpret context, and provide suggestions to users, much like a human stylist would. The agent is […]
HubSpot Lays out Its Vision for Human-AI Teams With New Data Hub, Smart CRM, and Breeze Tools
HubSpot is joining the chorus of tech companies betting that the future of work isn’t human or AI, but the force unlocked when the two operate in sync. At this year’s INBOUND conference, the CRM and marketing automation company unveiled its Fall 2025 release, featuring a range of new tools designed to help its customers […]
Microsoft Extends NFL Deal, Equips Teams with Surface Copilot+ PCs and AI Tools
Microsoft is deepening its ties with the National Football League, signing a multi-year deal to equip all 32 teams with its Surface Copilot+ PCs and AI tools aimed at streamlining operations and boosting performance. The agreement marks an expansion of a partnership that began more than a decade ago, when Microsoft became the NFL’s official […]