Ken Yeung

My Two Cents

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Marketing

It’s A New Adventure With A New Twitter Handle

Nearly three years ago, I started using the microblogging service known as Twitter and back then I was stuck on the fact that anonymity online played a big role in how “cool” you were. So compromising my need to have my “coolness” plus some recognition of who I was, I came up with the Twitter […]

Marketing

Hire Me: What Do I Do?

A lot of people have been asking me lately what do I do and I’ve tried my best to give them an accurate representation of just who I am and what I’m looking for. Something that Forrester Research analyst Jeremiah Owyang asked me during a conversation we had at a Twitter conference in San Francisco […]

#FollowFriday

#FollowFriday: The Hawaii Social Media Ohana

This is a weekly series that I’m hoping to help add some more relevance to the #FollowFriday (what’s this?) Twitter activity originally started through Lijit’s own Micah Baldwin to help connect Twitterers. For this week’s selection, I’m going to focus on a more geographic selection. Many of my friends that I have come to know on Twitter are […]

Apps

Lil’ Grams: It’s TheKnot for Families to Cherish Precious Memories

Capturing the moment of your precious children is always a key thing for any parent. Whether it’s your first child or an additional bundle of joy in your household, I’m betting that you’re going to have friends and family knocking down your door to get a peek at the newborn, right? And then you’re going […]

Marketing

Artificial Communities Suck. Let Your Community Grow Naturally.

If you’ve been looking at the future of social media, it’s not about the tools or the tactics on engaging your customers. It’s your customers engaging each other. This was the central theme that was offered by Chris Pirillo in his presentation during WordCamp last Saturday. When you’re trying to build a community, it’s not […]

#FollowFriday

#FollowFriday – Movers & Shakers: The Legend Continues

This is a weekly series that I’m hoping to help add some more relevance to the #FollowFriday (what’s this?) Twitter activity that originally started through Lijit’s own Micah Baldwin to help connect Twitterers with one another. For this week’s selection, I’m looking at some more people who I believe are making serious headway into the world of the web – whether […]

Marketing

A New Search Engine Is (Apparently) Born

So if you haven’t heard, the latest news coming from the technology world is that Microsoft is set to unveil its latest attempt at squashing the search engine giants Yahoo and Google. How exactly? By revamping their existing search engine with a totally new method of conducting search queries online. So dubbed “Bing”, it was […]

Marketing

Managing ROI for Community Managers

 Graphic credit: Buzz Canuck Earlier this month, I responded to a question that was posed by a friend on Twitter about her role as a community manager. There was an issue about determining what return on investment (ROI) there is for having a community manager working within a particular company. Is there one? Shouldn’t we […]

#FollowFriday

#FollowFriday – Brands That Say It All

This is a weekly series that I’m hoping to help add some more relevance to the #FollowFriday (what’s this?) Twitter activity that originally started through Lijit’s own Micah Baldwin to help connect Twitterers with one another. For this week’s selection, I’m nominating brands that you know of and have established a personality and presence on Twitter that has become one of […]

Marketing

Value Relationships, Not Get Twitter Rich Schemes

I thought I had covered this issue in a previous post, but looking back I don’t think as adamantly as I had hoped, but with recent issues surrounding Twitter, it seems that I might need to be a little bit more vocal. As you know in the past couple of months, Twitter has become the […]