Author

Ken Yeung

With two decades of experience in content strategy, project management, and journalism, Ken is a seasoned digital marketer. He spent time as a reporter for VentureBeat and The Next Web covering Silicon Valley innovations and personalities, and also served as Flipboard’s Assistant Managing Editor overseeing the platform's technology, science and health coverage. Ken has a genuine passion for storytelling and enjoys staying on top of the latest technology and business trends. Outside of work, he finds joy in photography, has a soft spot for startups, and loves exploring new places and networking.

Marketing

Free web analytics: might as well use them

Jeremiah Owyang had this great twitter posting earlier today about how most of the folks that come to his site earned around $100k or more. How did his quantify that amount? I doubt he went to the owners of each individual IP address that visited his site and did a survey of their personalities to […]

Social Media

Seesmic can bridge the world!

I discovered Seesmic probably about a few months ago and it seemed to be in its infancy, but these days, it’s been making some remarkable breakthroughs including a post from a US soldier in Iraq! Imagine no longer waiting for lines to communicate with your loved ones. If you have a mobile phone, you can […]

Marketing

Reading about SXSWi is almost like being there

I’ve heard of South by Southwest many years ago, but haven’t had the luxury of attending…but from what I’ve been reading on various blogs like Technosailor, The Social Times, and Valleywag and also on Twitter, it’s quite amusing to learn what’s happened in Austin over the last 24-48 hours. From Scoble’s Qik tour of the […]

Marketing

News is no longer a one-way communication. Start to get social.

As a consequence of attending Wednesday’s soiree at Ogilvy’s office in downtown DC for MashMeet DC Remix, I ran into Kimberly from Searchles who’s company apparently did a demo of their product for the folks in attendance (I didn’t watch all the PowerPoint presentations sadly). She was there to film the presentations for posting on […]

Marketing

Because dropping names just isn’t fun without actually meeting them…

I’m quite ecstatic about things that are going on with my online presence, I must admit. It’s the small things that make it all worth it. In just the last 24 hours, I’ve been noticed by some of the best minds in the Washington, DC tech community and ultimately it’s because I did a handshake. […]

Social Media

Mashing and Shaking

Stopping by last night’s MashMeet DC Remix was not originally on my plate of things to do this month, but after receiving a comment/invitation from Ann Bernard, President & CEO of WhyGoSolo.com, I figured that why not. This event I thought would be good to try and hob-nob with some of the best and the […]

Social Media

How do you silence the socially literate?

A simple observation from when I was at last night’s MashMeet DC Remix event held at Ogilvy PR’s office in downtown DC… I understand that some of these events often times allow companies to demonstrate their products to try and reach out to investors and those sought-after early adopters (which I’m trying ever so much […]

Marketing

Reaching a new audience with Facebook pages

So a while back I had established a new fan page on Facebook as a pseudo-experiment on social media for travel destinations. In the interest of full disclosure (for whatever it’s worth), I am employed at the Washington, DC CVB and responsible for their online marketing programs. Sure, typical programs could have been used like […]

Marketing

Widgets: 2008’s glamour word

What is a “Widget”? Wikipedia defines it as portable chunk of code that can be installed and executed within any separate HTML-based web page by an end user without requiring additional compilation and this seems to be the “IT” concept of this year. And it’s no surprise. A couple of years ago, it was blogging, […]

Marketing

Hanging online by yourself is cool. But hanging out with friends you met online is better.

A few months ago, I came across the website WhyGoSolo.com. Founded by Ann Bernard, I was fortunate enough to be a part of its alpha phase. It’s an interesting concept that I think has the potential to take Craigslist and Facebook and make something truly community-oriented. Everyone has been so concerned with people staying online […]