Author
Ken Yeung
With two decades of experience in content strategy, project management, and journalism, Ken is a seasoned digital marketer. He spent time as a reporter for VentureBeat and The Next Web covering Silicon Valley innovations and personalities, and also served as Flipboard’s Assistant Managing Editor overseeing the platform's technology, science and health coverage. Ken has a genuine passion for storytelling and enjoys staying on top of the latest technology and business trends. Outside of work, he finds joy in photography, has a soft spot for startups, and loves exploring new places and networking.
Hiring for college credit. Be a Twintern.
Help wanted. That’s how the post appeared. If you looked at today’s edition of the New York Times, there was an article where Pizza Hut is looking for a social media intern. Basically they’re looking for someone who knows social media & is very familiar with Twitter. There’s a couple of issues that I have […]
‘Tis the end of Twitter’s relevance. Start racking up your numbers.
Everyone on Twitter has been talking about it. Even the mainstream media has been aglow over this fascinating new story. In case you didn’t know, actor Ashton Kutcher is waging a battle with television titan Ted Turner and CNN over who can reach 1 million followers first. Consequently, other celebrities that were on Twitter decided […]
Bloggers may be influencers but don’t decide things for you
I write this blog post as a reaction to the Social Media Club Question of the Week in which they ask a simple question that requires something more than a blog post: Are bloggers responsible for getting the facts right? This isn’t necessarily a straightforward “yes” or “no” question because bloggers are supposed to be […]
Amazon’s DIY web services lets you pay as you go
During the Web 2.0 Expo, I happened to walk through the tradeshow and came across the Amazon Web Services booth. As with most of you reading (including myself), when I say Amazon, you’re probably thinking about books and electronics, not web services, right? Well I managed to chat with one of their exhibitors at the […]
Sponsored Controversy – Chris Brogan was in the clear
In December 2008, renowned marketer and public speaker, Chris Brogan wrote up a blog post about how he was given $500 from IZEA on behalf of KMart and just after disclosing this and writing a blog post about his experience, people were criticizing him on how he wasn’t being unbiased and essentially was paid to […]
Over 20 startups later & so goes Startup Weekend San Francisco
Last night the San Francisco tech community gathered at the Microsoft offices to conclude the 55 hour marathon that has become known as Startup Weekend. It all started on Friday night and when it was all said and done, over 20 groups had created startups and present it to the group. The video above (and […]
How to hack into conferences and get noticed
Objective: To attend a tech/web conference and get noticed while having maximum exposure. I got this latest blog post idea from soon-to-be author and owner of Duck9 (and a great networker) Larry Chiang from “What They Don’t Teach You at Stanford Business School” and you should read his earlier version of how to work a conference. […]
Are contextual ads on a blog a good thing?
In one of my upcoming posts on Network Solution’s small business blog “Solutions Are Power“, I wanted to take a look at ad-serving software. But in order to do that, I’m going to need your help and get some of your thoughts about which ones are good and which ones aren’t. For me, I’m trying […]
Dear Google: Don’t Buy Twitter.
I ran into a good friend at this year’s Web 2.0 conference & expo here in San Francisco and while talking to her & a couple of her friends, I was asked about my thoughts on whether it’s a good thing for Google to be acquiring Twitter. My response? It should not happen. Just why […]
Spend More on Crafting Content to Gain More Bang For Your Buck
According to the Search Engine Marketing Professional Organization (SEMPO), concerning search engine marketing, nearly $13.5 billion was spent to promote sites and campaigns in 2008. Out of that $13.5 billion, 88% was spent on paid search ads alone and 11% was left to search engine optimization. Now does this seem like a logical thing to […]

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