Author
Ken Yeung
Managing ROI for Community Managers
 Graphic credit: Buzz Canuck Earlier this month, I responded to a question that was posed by a friend on Twitter about her role as a community manager. There was an issue about determining what return on investment (ROI) there is for having a community manager working within a particular company. Is there one? Shouldn’t we […]
#FollowFriday – Brands That Say It All
This is a weekly series that I’m hoping to help add some more relevance to the #FollowFriday (what’s this?) Twitter activity that originally started through Lijit’s own Micah Baldwin to help connect Twitterers with one another. For this week’s selection, I’m nominating brands that you know of and have established a personality and presence on Twitter that has become one of […]
Value Relationships, Not Get Twitter Rich Schemes
I thought I had covered this issue in a previous post, but looking back I don’t think as adamantly as I had hoped, but with recent issues surrounding Twitter, it seems that I might need to be a little bit more vocal. As you know in the past couple of months, Twitter has become the […]
Case Study: Haamonii Shochu & The Social Media Experience
Last night at the Social Media Club (#smcsfsv) monthly meeting, I took part in perhaps the most interesting discussion that I’ve had since I’ve arrived in San Francisco. The topic of the conversation was about the “Social Media Ecosystem” and it was led by Ravit Lichtenberg, Founder and Chief Strategist of Ustrategy LLC, and who is an […]
A Recession Isn’t A Good Time For A Job Board’s Site Usability To Fail
As many of you may know, I recently moved to San Francisco to seek out my fame and fortune. In doing so, my 9-5 career has, in effect, been rather unfortunate. So I’ve been working on trying to reclaim that standing by looking on job boards for any available position. Over the course of my […]
How To Use FriendFeed To Disrupt Twitter’s Noise
During a discussion that I had with Brian Solis and Shashi Bellamkonda earlier this month, an interesting topic came up that led to me to write this post. One thing that has become apparent on Twitter is that there is way too much noise. How can people break through the clutter and get their voices […]
#FollowFriday – Capturing The Moment With A Shot
This is a weekly series that I’m hoping to help add some more relevance to the #FollowFriday (what’s this?) Twitter activity that originally started through Lijit’s own Micah Baldwin to help connect Twitterers with one another. For this week’s selection, I’m nominating some people who I believe are great photographers and inspire me everytime I see their photos. They may not necessarily […]
It’s Not Information Overload When You Can Control It.
This is a cross-blog post from Network Solution’s Solutions Are Power website that I guest wrote. Originally posted on SolutionsArePower.com on May 7, 2009. One of the most common issues surrounding social media these days is trouble we’re having getting our message across through the noise. Everyone is online using sites like Twitter, Facebook, YouTube, Flickr or […]
Look Beyond Mobile To Put “New York” To Work
Earlier this week I happened to catch a commercial for VH1’s new reality show called New York Goes To Work where one of the former contestants on season one of Flavor of Love is out to try and do some form of work and if she does a good job, she’ll win $10,000, but not, she gets […]
Why Did The KFC Chicken Cross the Road? Because They Had PR FAIL
Once again a big brand name has fallen ill in the world of public relations and in the face of a growing crisis. At one point it was JetBlue, then it was Motrin, and now it has become fast-food giant Kentucky Fried Chicken. You may have heard that the restaurant chain recently promoted its grilled […]
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