Author
Ken Yeung
With two decades of experience in content strategy, project management, and journalism, Ken is a seasoned digital marketer. He spent time as a reporter for VentureBeat and The Next Web covering Silicon Valley innovations and personalities, and also served as Flipboard’s Assistant Managing Editor overseeing the platform's technology, science and health coverage. Ken has a genuine passion for storytelling and enjoys staying on top of the latest technology and business trends. Outside of work, he finds joy in photography, has a soft spot for startups, and loves exploring new places and networking.
Putting a New Spin On TheLetterTwo.com.
It’s been a couple of years in the making and you can see the evolution of this “brand” that I started over the past few years. It started out all so simple with a basic design that I felt would highlight my web design ability. Starting off with a simple HTML website and subsequent pages, […]
What CMOs Are Really Thinking About Search In The Realm of Digital Marketing
Leave it to chairman of one of the world’s largest agencies to tell it like it is when it comes to digital marketing in the eyes of a company’s Chief Marketing Officer (CMO). That’s exactly what Brian Fetherstonhaugh, Chairman & CEO of OgilvyOne Worldwide told a crowd of people during his panel session at the […]
Trolling Not Allowed When Community is in Control.
Many of us have been on message board. It’s a great way for people to ask questions, solicit feedback or simply engage in friendly forms of conversation. Often times this isn’t the case, however. There are some people who may respond to discussions simply to try and get a rise out of people and start […]
Google Searches For Keynote at SES. Twitter Could Have Told You That.
In attending the 2009 Search Engine Strategies conference in San Jose, it’s probably near impossible for you to talk about search marketing and strategies without uttering the G word: Google. That’s right…the 800 lb gorilla in the room plays quite heavily in the industry which is why it wasn’t surprising to hear that the SES […]
Introducing the Mobile Me Lifestream.
I happened to be at an event on Friday in Palo Alto when I had an epiphany. Some of you have numerous accounts on social networks or related to other forms of web technology – I am no different. During this phase of “reconciliation”, I found out a new form of informing folks of what […]
FriendFeed: Will You Accept Facebook’s Friend Request?
Breaking news coming from Silicon Valley today includes the apparent acquisition of FriendFeed by social media giant Facebook. Coverage was spread across all the major blogs, including TechCrunch, Mashable and reported on other websites like Louis Gray, Aaron Brazell and FriendFeed power user Robert Scoble. I’m not sure if this makes much sense for FriendFeed […]
A Tip From HARO’s Playbook: Community Organizers In Need
This is a cross-blog post from Network Solution’s Solutions Are Power website that I guest wrote. Originally posted on SolutionsArePower.com on July 16, 2009. A while ago, an amazing “movement” was stated by Peter Shankman called Help A Reporter Out. The group’s goal was set to accomplish one mission: to connect reporters with sources. Thanks […]
What Happens When You Think Your Customers Will Kowtow To You?
It’s often a good thing I’m using Twitter because otherwise I wouldn’t have come across this great new video that explains a lot and demonstrates the power of a community. As you may know, currently President Obama is trying to get his health care reform bill passed in the United States Congress and everyone is […]
The Rules of Stealing Have Changed. Creative Commons is in Effect.
A few days ago I’ve had the good fortune to attend one of the best technology and social media conferences on the West Coast – Twiistup. As is typical of my attendance, I brought along my camera to snap a “few” photos (you can see them here). I uploaded select photos onto Flickr and included […]
Understanding the Name of the Game: Retweeting
I happen to be online quite a bit these days. Often I’m checking out what is going on with Twitter and if there’s something interesting, then I’ll be more than glad to retweet that information. However, it should be noted that people don’t seem to understand the basic premise behind what the meaning is about […]
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