My Two Cents

A litmus test for social media experts

So I was thinking ealier today about writing something on how to gauge the true strength and qualifications of a social media expert. However, my inspiration for this post stemmed from reading Geoff Livingston’s blog posts on social media carpetbagging and tell-tale signs that you have a strong social media consultant and after further reading […]

SEO and Twitter just don’t mix.

Earlier today I received a tweet in my timeline from Adrian Chan who posed an interesting thought. If Twitter went the way of Google and decided to find a way to optimize tweets so that they could be found easier, how would we SEO them? Well I think that’s a wrong way for Twitter to […]

The Attack on Conversation: a big mea culpa?

We’ve all been guilty of it…putting our foot in our mouth and saying something either over the air or online that we regret and can’t take back. I know I have, but when it comes to negativity or praise for our brand or company, why are people attacking how it’s handled? Over the past few […]

Just who are spammers trying to kid on Twitter?

If you’ve become quite popular on Twitter or happen to have a rather large gathering of people, then you might know the recent trend of people spoofing your name. A perfect example is what happened to Forrester Research Senior Analyst Jeremiah Owyang. A very popular Twitterer, Jeremiah has amassed a following of over 30,000 people […]

Gary Vaynerchuk: Bringing the thunder to a computer near you

Practically everyone who’s online has heard of Gary Vaynerchuk, the successful entrepeneur who started Wine Library TV and has grown it into the “empire” that it has become. And just how did he do this? Through practicing what he preaches and also taking advantage of the Internet. Many people will say that President Obama exploited […]

Your numbers are lying to you.

Many of you know that I’m a rather “prolific” twitterer. I spend plenty of time on the microblogging application and like to read what’s posted by many of those that I’m following. However, one thing that I’ve grown to accept is that the number of followers and followees doesn’t mean that much compared to the […]

South by Southwest bound.

A Twestival in San Francisco?

Last night at Paradise Lounge, in conjunction with dozens of other similar events happening throughout the world, the San Francisco Twitter community came together to support Charity: Water, a non-profit designed to help provide clean drinking water to the world. What was this event? Why it was a Twestival? Perhaps one of the biggest events […]

How SocialCorp will help businesses but not you.

Out of the books that I have read so far in 2009, each has had their own theme and application to business and online marketing. SocialCorp: Social Media Goes Corporate by Joel Postman is nothing different. While you would like to figure this book has some application to everyday people, it’s main applicability extends to […]

Excuse me? You have a guestbook?

A couple of weeks ago, a friend of mine asked me to take a look at some websites. What I saw brought back a bit of nostalgia from a few years back when we were all creating web 1.0 static websites. You remember those times, right? This is when everyone use WYSIWYG editors like AOL […]