Author
Ken Yeung
With two decades of experience in content strategy, project management, and journalism, Ken is a seasoned digital marketer. He spent time as a reporter for VentureBeat and The Next Web covering Silicon Valley innovations and personalities, and also served as Flipboard’s Assistant Managing Editor overseeing the platform's technology, science and health coverage. Ken has a genuine passion for storytelling and enjoys staying on top of the latest technology and business trends. Outside of work, he finds joy in photography, has a soft spot for startups, and loves exploring new places and networking.
A Twestival in San Francisco?
Last night at Paradise Lounge, in conjunction with dozens of other similar events happening throughout the world, the San Francisco Twitter community came together to support Charity: Water, a non-profit designed to help provide clean drinking water to the world. What was this event? Why it was a Twestival? Perhaps one of the biggest events […]
How SocialCorp will help businesses but not you.
Out of the books that I have read so far in 2009, each has had their own theme and application to business and online marketing. SocialCorp: Social Media Goes Corporate by Joel Postman is nothing different. While you would like to figure this book has some application to everyday people, it’s main applicability extends to […]
Excuse me? You have a guestbook?
A couple of weeks ago, a friend of mine asked me to take a look at some websites. What I saw brought back a bit of nostalgia from a few years back when we were all creating web 1.0 static websites. You remember those times, right? This is when everyone use WYSIWYG editors like AOL […]
Lessons learned from a website redesign
I’ve handled many website redesigns over the course of my career in the interactive and no matter whether you’re working on a small website, microsite, landing page, or mega-site employing the latest and greatest technology known to man for managing how to update a single piece of content, you’re always going to take something away […]
10 Ways To Be More Professional With Email
We’re all working professionals, right? You’ve used email before, right? Email. You know, the bit of content that you send out using Gmail, Outlook, Yahoo, Hotmail, and other web programs? What I’ve encountered over the many years of sending emails out back and forth is that many folks just don’t get how to send emails. […]
Need a Job? DraftFCB Is Hiring
Here’s an interesting little piece of tidbit that I came across just recently. It seems that DraftFCB, a pretty big advertising agency in the country, but with offices in San Francisco, is looking to bring people on board to help grow the company and service their clients. So while ad agencies are looking to trim […]
What else can you say about using Twitter for business?
I’ve blogged a lot about using Twitter and other social media applications/sites for business purposes, so I’m not going to bore you with a lecture. So if you’re looking for detailed advice on what you should do on Twitter for your company, I wouldn’t rely on Julio Ojeda-Zapata‘s latest book “Twitter means business: how microblogging […]
Searching to be social
Yesterday was another great installment of the Silicon Valley/San Francisco chapter meeting of the Social Media Club. This night’s gala took place at the offices of Zannel, a mobile multimedia aggregation too – which we got to see the power of throughout the night. However, the topic of the evening was not about mobile marketing […]
Transparency begins online with your website.
Did you know that the White House has a website? Have you taken a look at it before yesterday? What did you think? Rather stiff and conservative, yes? Nothing too shocking or graphical – more like “just the facts”, huh? Well with the recent inauguration of Barack Obama as the country’s 44th president, the White […]
Credibility & Common Sense
Last Tuesday in Mountain View, CA, social media expert Shel Israel gave his only talk about his upcoming book, Twitterville where he talks about the impact of Twitter on the business world. During the Q&A session, someone asked about how they could leverage the microblogging application to their advantage to help promote their expertise. The […]

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