Social Media Campaign

Apps October 28, 2025

Google Labs and DeepMind Launch Pomelli, an AI Tool for SMB Marketing Campaigns

Google Labs and Google DeepMind have jointly created an AI-powered marketing tool called Pomelli to help small and medium-sized businesses generate effective social media campaigns. It’s launching today as a public beta experiment for those in the United States, Canada, Australia, and New Zealand, and it currently only supports English. This is Google’s latest initiative […]

Apps October 1, 2024

Augie Launches Highlighter, an AI Tool That Captures the Best Moments from Long-Form Videos

Aug X Studios, creators of the AI-powered video platform Augie, have introduced Highlighter, a tool designed to help users effortlessly capture viral-worthy soundbites. Upload a long-form video and provide a prompt for what you’re looking for. Highlighter takes care of the rest—automatically extracting the most shareable moments for social media. This is the newest feature […]

Marketing September 10, 2011

Set Your Social Media Marketing Ablaze With Wildfire Interactive’s Promotion Suite

Earlier this summer, I was privileged to attend an event hosted by Wildfire Interactive (@wildfireapp), where they announced a brand new program (video of presentation) designed to help companies make their efforts more social. From what I’ve seen, the company has become an enormous beacon helping to guide agencies and brands from the clueless fog of […]

Social Media April 23, 2010

Social Media Analytics Demystified: Are You Looking At The Big Picture?

As with most, if not all, web marketing programs, people and businesses want to know whether something is succeeding and returning the right values and numbers to justify any attempt at marketing to their customers. In the world of social media, this is no different. For companies interested in executing social media campaigns, finding the […]