Archive
Tag: AI Marketing
Zendesk’s New AI Resolution Platform Aims to Tackle Customer Service’s Biggest Question
Zendesk CEO Tom Eggemeier recently faced a common customer service frustration. While traveling, he used an airline chatbot to rebook a missed connecting flight before losing connectivity. But when he landed and reconnected, the virtual agent had no memory of the conversation. Worse, the human agent he eventually reached had no record of it either. […]
Searchquake: How Gen AI and Agents Are Reshaping SEO
IN THIS ISSUE: Dive into the changing world of search to better understand how artificial intelligence is disrupting where websites get their traffic from. Google’s dominance isn’t at risk…yet. But apps like Perplexity and OpenAI’s ChatGPT are a threat at its doorstep. BrightEdge CEO Jim Yu joins “The AI Economy” to share his observations and […]
Adobe Steps Into Its Orchestration Era With New AI Agents for Sales and Marketing
Adobe is the latest tech giant to embrace AI-powered agents for the enterprise. This week, the company introduced the Adobe Experience Platform Agent Orchestrator, a new service designed to build, deploy, and manage AI agents across the customer experience, sales, and marketing lifecycle. “The opportunities for AI and marketing are significant,” Anil Chakravarthy, President of […]
Adobe: Generative AI Reshaping Consumer Behavior, Driving Massive Traffic Shifts in Online Shopping, Travel, and Finance
Generative AI is transforming consumers’ shopping, travel, and financial patterns. New data from Adobe reveals the impact chatbots have on online purchase behavior. The company found that between November 1 and December 31, 2024, Gen AI sources sent a 1,300 percent increase in traffic to U.S. retailers. And, when observed over seven months, Adobe discovered […]
AIMG: The Community Helping Demystify AI for Marketers
As an enthusiast exploring the dynamic realms of marketing and technology, I’m perpetually drawn to unraveling the intricate ways companies can harness the power of digital innovations. Artificial intelligence stands at the intersection, arguably the most significant disruption to business in recent memory. As AI proliferates, marketers grapple with staying abreast of new developments and […]
What Is Dent: AI, the Seattle Conference Promising Practical AI Business Strategies?
Steve Broback has a penchant for bringing people together around pivotal technology moments. In the 1990s, he organized a conference largely focused on the World Wide Web, covering topics like web advertising, web marketing, and web design. He also convened a gathering around Photoshop, Javascript, and even Twitter. “We’ve tried to have our finger on […]
Inside One of Silicon Valley’s Hottest AI Startup Events
Events are a great way to help stay abreast of tech trends. But what’s the secret to identifying great gatherings worth your time? In this week’s edition of “The AI Economy,” meet Jeremiah Owyang, a general partner at Blitzscaling Ventures and the architect behind an innovative event fostering AI development in Silicon Valley. Gain insight […]
Augie Storyteller Makes AI Movie Magic Accessible For Everyone
Aug X Labs, known for the AI-powered video creation tool Augie, has developed a new product called Augie Storyteller. This consumer-centric tool allows individuals to transform their ideas into AI-crafted cinematic fables, offering a unique and enjoyable way to engage with artificial intelligence while creating compelling stories. Since its launch in public beta in May, […]