Archive

Category: Trends & Analysis

Apps

62% Prefer Facebook Over Pinterest, Twitter As Their Social Commerce Channel

In the social world, all the platforms are looking to one-up each other and show that it’s possible to monetize their service. Lately, that has evolved beyond simple advertising. And it’s apparent what you’re seeing now — earlier this month, it was said that there were signs Twitter would soon unveil its shopping service, something […]

Trends & Analysis

Digital Spring: How ‘Unicorn’ Startups Force Companies To Adapt To The Evolving Digital Landscape

In the investment world, a company is given a valuation to help stakeholders and financiers determine its worth. Much has been made around this concept over the past year, including most notably with on-demand car service Uber, which raised $1.2 billion last week in a funding round that cast a $17 billion valuation on it. […]

Enterprise

Box Seeks To Move The ‘Information Economy’ Forward With New Developer Tools & Pricing To Encourage Platform Innovation

Cloud storage platform Box has made a move to show developers that it’s more than just a place to keep files, images, and videos in a safe and secure place on the Internet. At its inaugural BoxDev conference, CEO and co-founder Aaron Levie revealed three new features for the community available today: It’s now easier […]

Trends & Analysis

#OccupyInternet: How SOPA Threatens To Undermine Congress’ Ability To Lead & Your Freedom

It’s somehow fitting that last night, as I was researching a bunch of articles about Texas Republican Lamar Smith’s latest attempt to stifle the freedom of speech that we have been given in the US Constitution that the blockbuster movie, Enemy of the State (starring Will Smith, Jon Voight, and Gene Hackman) aired on TV. The […]

Marketing

LiquidSpace Sheds Some Light On Coworking Spaces To Help Your Productivity

Last week was the first annual Mobile Work Week in San Francisco and it was organized by the co-working space finder, Liquidspace. During this week-long event, participants had the opportunity to learn more about the co-working phenomenon and just how beneficial it is to not only the entrepreneur, but also other businesses and even local […]

Trends & Analysis

OPINION: Congress Passing SOPA Leads To Nothing But The End of Innovation

Over the past few days, there’s been a quiet rumbling taking place in the halls of the United States Congress and it’s getting louder. Our elected leaders have felt that it was their responsibility to do something that most of the real experts would have thought unreasonable: they wanted to censor the Internet. No, they […]

Marketing

Virgin America Takes A PR Tumble, But Its Customer Service History Will Pick It Back Up

Every company has its bad days. We all know it and there’s no way to appease everyone, but you try your darnedest to make it happen. Sure, some of the “bad days” that companies have had to endure are more nightmare’ish rather than just a single individual filing a complaint, but even the ones that earn all […]

Events

Pivoting To Survive: Businesses Need To Learn To Shift Attention To Their Customers

The world of business has drastically changed with the introduction of technology. No longer are businesses in control of their message. We all know that. Control has gone out the window. Sure, we all know that technology like social media has given a voice to the customer, but simply being on social networks like Twitter, Facebook, […]

Marketing

“Think Different”, Indeed. How The iPhone Changed The Rules of Communication Dramatically

The way we’re communicating with each other has changed a lot over the past few years, but nothing seems to have made us look at our communication on the go more than the introduction of the Apple iPhone. Since its introduction in 2007, the iPhone has made a huge dent in the handset market. In […]

Social Media

Why Obama Visiting LinkedIn To Have A Town Hall Made Sense To Talk About Jobs

Earlier today, President Barack Obama visited the Computer History Museum to talk about jobs and the state of the economy in the United States. Now, regardless of your political views, there’s no denying that we are in some tough times. While this may seem like anything but a good photo opportunity for the sitting president […]