Author

Ken Yeung

With two decades of experience in content strategy, project management, and journalism, Ken is a seasoned digital marketer. He spent time as a reporter for VentureBeat and The Next Web covering Silicon Valley innovations and personalities, and also served as Flipboard’s Assistant Managing Editor overseeing the platform's technology, science and health coverage. Ken has a genuine passion for storytelling and enjoys staying on top of the latest technology and business trends. Outside of work, he finds joy in photography, has a soft spot for startups, and loves exploring new places and networking.

Marketing

In ‘Intercom on Marketing’, Prioritize The Why Over The How

I’ve always had an affinity for marketing — it’s what I graduated with a degree in from university. And no matter whether I was working within interactive agencies, corporations, or even as a reporter for The Next Web and VentureBeat, I remained interested in how to help better connect people with technology and products. And there’s always something […]

Trends & Analysis

The Humanity of Digital Transformation

For years, we’ve been hearing about how companies should learn to adapt to the rapidly changing business landscape, with report after report espousing the benefits of digital transformation. But have we thought about the human side of innovation? Once a company has come to grips with its decision to find ways to combat the Facebooks, Amazons, Microsofts, Googles, and […]

Ecommerce

Square Targets Larger Businesses With Robust Register Point-of-Sale Solution

As businesses get larger, the need for additional bells and whistles around particular technologies increases, and this is certainly the case with merchants and retailers with physical brick and mortar stores. Determining what’s right for a business is based on their growth and current standing — if you’re just starting, you may be looking for […]

Dev

The Big Problem Brands Have Communicating With Customers

Technology is often highlighted as the savior for businesses, enabling them to be better connected with their customers and adapting to the new age of capitalism. But the truth is that it’s not an “if you add it, they will come” scenario. Companies touting that they’re using live chat, bots, new age support services, and […]

Social Media

LinkedIn Eyes Being Next Bloomberg With Original Video Content

It shouldn’t surprise anyone that everyone is getting into video. More publications are transitioning (ahem, pivoting) to video, while Facebook and Twitter have long supported this media. LinkedIn became one of the last social networks and services to embrace video, but appears to be moving fast to integrate the technology. Last week, CEO Jeff Weiner […]

Dev

Samsung’s Push To Unite The Internet of Things Centers On Bixby

Whether termed connected devices, the internet of things, or smart devices, our homes brim with “intelligent” gadgets and appliances, setting our domiciles apart from the rest. As we revel in the ability to control thermostats, lights, or doors through a smartphone, a new era is unfolding, centering on the fusion of our voice and artificial […]

Apps

Airbnb and the Quest to Redefine Hospitality

Nearly ten years ago, Airbnb started with a mission to help guests find a place to stay — its origin story is well told. And just like Pinterest, Uber, Google, Facebook, and others of its generation, the company has expanded beyond its core offering to redefine what the modern-day hospitality industry looks like. In recent […]

Enterprise

Microsoft’s Push To Capitalize On LinkedIn’s Economic Graph

It’s commonplace to look at a company’s acquisition news and be puzzled by how the move fits in with the buyer’s vision. One need only look at LinkedIn’s acquisition by Microsoft in 2016 as an example. In its largest deal to date, the Redmond, Wash.-based technology company spent more than $26 billion to acquire a […]

Apps

The Ephemeral Dilemma

Facebook, Instagram, Messenger, WhatsApp, Medium, and Snapchat are just some of the apps today that have “Stories,” a way that lets you craft a chronicle of your day or journey in an ephemeral manner. Each service is jockeying for your attention and adding new bells and whistles, partnerships, and the latest technology to curry favor. […]

Apps

LinkedIn Adds Support For Native Video Sharing, Shutters Record App

LinkedIn has become perhaps one of the last online services to add native video support to its app. The company revealed on Thursday that it’s now letting some users either upload or create videos directly through its flagship app, a feature that it claims has been in high demand. The catch here is that only […]