Archive
Month: March 2009
Spend More on Crafting Content to Gain More Bang For Your Buck
According to the Search Engine Marketing Professional Organization (SEMPO), concerning search engine marketing, nearly $13.5 billion was spent to promote sites and campaigns in 2008. Out of that $13.5 billion, 88% was spent on paid search ads alone and 11% was left to search engine optimization. Now does this seem like a logical thing to […]
Mobile usage isn’t the same for all in the US.
In a recent study published on eMarketer, it seems that the mobile usage in the United States isn’t as high as you might imagine it to be. According to the National Center for Health Statistics (NCHS), in 2007 only 15% of all households were wireless or mobile-only – with the adults constituting 13.7% of the […]
I’m getting my fix at SolutionsArePower.com
A lot of interesting things are happening in my life while I’m going through right now but one thing that I’d like to announce on this blog is my latest foray into being taken serious professionally. As you may know, Network Solutions has a great blog at SolutionsArePower.com that’s full of resources and tips for […]
Putting it all into Contxts
A couple of weeks ago I heard via Twitter of this new mobile feature at Contxts.com. Basically the purpose is to allow you to send your business card information via SMS messaging instantly and easily without needing to exchange tangible objects. What an ingenious idea! The concept behind using Contxts is one where you can […]
Don’t Strain Your Brain. It’s Not That Hard To Put The “Public” Back In Public Relations.
During South by Southwest, I had heard that Brian Solis would be having a book signing for his latest collaborative work of art (this time with Deirdre Breakenridge) “Putting the Public Back in Public Relations“. So I went out and bought it at the bookstore (and immediately got it signed). After reading his last book […]
Aggregating on the go with Zannel.com
A couple of years ago I discovered a means for posting pictures to Twitter so that I could add more of a multimedia component to my daily musings. That application? Twitpic. But over the past year or so, I’ve encountered some serious issues with having my submissions to Twitpic not automatically generating any tweets which […]
Judging how worthy you are of being followed with FriendFilter
Just announced today, public relations executive, author, and saavy social media intellectual Brian Solis created a new free web application that will allow you to filter through all the noise and hopefully help you make some decisions on whether to follow some people and whether there is some relevancy in how the relationship. What is […]
Zappos.com shows that customer service is a good thing.
View more presentations from zappos. One of the two keynotes that I attended at South by Southwest last week that I really enjoyed as given by Zappos.com CEO Tony Hsieh. Zappos is one of the biggest brands that I know that not only “gets it” when it comes to exploiting Internet technology, but also really […]
South by Southwest: sessions & events do not a boondoggle make.
A couple of days ago, I got back from my inaugural trip to Austin, TX where I attended the interactive portion of South by Southwest. Like a bunch of my industry colleagues and many others I’ve spoken to that are unable to attend, I was worried about the expensive cost for attending so I tried […]
Where’s Waldo at SXSW?
I’m not an expert in attending the annual South by Southwest Interactive conference. So don’t expect this post to be advice on how to fully enjoy this six-day networking event, because there are many other well written ones that are circulating around the web. However, this is probably more of a “here’s how you will […]
You must be logged in to post a comment.