From this year’s Web 2.0 Expo in New York, WineLibrary.TV’s own Gary Vaynerchuk was on stage talking about how you can optimize your personal brand through the use of social media. You’ll learn much about how to extend your branding and he’ll demonstrate how his site has been successful and what other ideas you should take into consideration to control your personal brand in order to build interest from people on other social networks.
“If you’re pumping out good sh*t, people will follow.”
Writing
More from Ken
Zscaler Takes Zero Trust Beyond Human Users to Govern the Rise of AI Agents
As new AI agents accelerate their entry into the workplace, cybersecurity platform Zscaler is extending its Zero Trust Exchange to govern how these autonomous systems connect, access data, and operate across enterprise networks. On Tuesday, the company unveiled three new capabilities—AI Broker, AI Access Graph, and Endpoint AI Security—that together constitute what Zscaler calls the […]
OpenClaw Won. Big Tech Is Now Playing Its Game.
The definition of an AI agent has evolved rapidly since the term first entered the zeitgeist. The earliest versions were chatbots with better manners: systems that answered questions, drafted text, and waited for the next prompt. Tool use and function calling took them a step further, allowing models to query databases or call APIs, but […]
Web IQ Is Microsoft Rebuilding Search Around the Machines
Search engines learned what a good result looked like by observing how people behaved. A click followed by a long page stay signaled satisfaction, while a quick bounce back to the search results signaled a miss. Microsoft built its Bing search engine on those patterns. But in the AI era, there’s a type of user […]