Month: December 2007

How social can you be to influence someone?

So while I was on Twitter early this morning, I came across this post where Shiv Singh had written an article/paper on why people and companies should “Think Social Influence Marketing in 2008” and after reviewing it, it definitely makes a lot of sense…and when you read it yourself, you’ll probably think that it’s common […]

Exploiting Web 2.0 To Promote ‘National Treasure’

My workplace is allowing us an advance screening of Walt Disney Pictures’ “National Treasure: Book of Secrets” and seeing that I’m in the interactive industry, I wanted to see what other people thought I should do to exploit the web 2.0 phenomena for this special event.

LinkedIn’s Beta Site more Wiki’ish…it seems

So announced today on the LinkedIn blog, there is a new beta site for the social network for busy professionals. LinkedIn is opening it up to feedback but you’ll need to have an account to login and check out the new changes. What’s interesting about these changes is that they’re utilizing more wiki-style design…being able […]

Social Times launch party recap

DMNews: The Week in Stats

So jumping back on the bandwagon over my previous entry about the POST method, I happened to read the December 3 edition of DMNews and found some interesting statistics on social media and what people are doing. Here are a few snippets of what it said: 78% of marketers see social media marketing as a […]

Are you caring about your social life?

I just read The Key to Creating a Social Strategy written by Josh Bernoff with Charlene Li, Cynthia Pflaum, and Scott Wright and published through Forrester Research and I highly recommend it for at least some light reading. It delves into the whole concept of a “systematic approach to social strategy” and something that many […]

Search for your political vote

Just read an article from Techmeme that was posted in the New York Times today about how politicians running for their party’s nomination are heading to Mountain View, California to reach out to the people of Google to spread their message about why they should vote for them in the presidential primary. The article talks […]

Is Lyro worth all the hype?

So earlier this week, I read about a new social network for business professionals similar to LinkedIn and so I thought that I’d be an “early” adopter and register and be a guinea pig for this new site. Here I am, thinking that it would be a profile page that you could network with and […]