Late last year I was in the market for a new car and started the process as most people would typically do and signed up to receive quotes on the specific make and model that I wanted. In doing so, I knew that I would receive all these solicitations in my inbox. However, what’s the most troubling is that these solicitations are in violation of the CAN-SPAM Act. There becomes a point when they are rather irritating and an annoyance to constantly delete these beasts of burden.
In order for someone to be able to stop receiving these e-mails, please be sure to have an unsubscribe option and some contact information. Be sure to brush up on the CAN-SPAM Act otherwise someone might go ahead and report you to the FCC and therefore result in you being penalized.
Now, if someone does unsubscribe from your e-mail newsletter and deletes an account, please make sure to STOP sending them e-mails. The first e-mail AFTER they’ve indicated they want to cease receiving your e-mails, you have violated US law and are subject to its penalties and fines.