Archive

Tag: Website

Apps

This Adobe Sneak Uses AI to Rethink the Personalized Web

Cookies have long been the default tool brands reach for when personalizing the web. For over 30 years, small text files stored in browsers have given companies a window into how users move across the web—and a way to tailor ads and content accordingly. But privacy regulations such as GDPR and CCPA, restrictions in browsers […]

Apps

Microsoft’s NLWeb Project Turns Websites into Conversational Interfaces for AI Agents

Microsoft is reimagining how people interact with autonomous agents through a new open project called NLWeb. Designed to bring natural language interfaces to websites, it transforms ordinary web pages into conversational agents, enabling users to interact directly with the site’s content. The company is betting on this to be as impactful on the agentic web […]

Social Media

Skittles: Great attempt, but you fall short of appeal.

One of the big topics of discussion today is the new Skittles website. What’s so fascinating about it? Well, thanks to the work of an outstanding agency, the Skittles site is loosely integrated with social media applications like Twitter, YouTube and Flickr. Yeah, you heard me right…I said loosely. Why? Well that’s because when you […]

Marketing

Lessons learned from a website redesign

I’ve handled many website redesigns over the course of my career in the interactive and no matter whether you’re working on a small website, microsite, landing page, or mega-site employing the latest and greatest technology known to man for managing how to update a single piece of content, you’re always going to take something away […]

Marketing

Assembling your very own interactive dream team in-house

If you’ve got the capability and the plan (and I can’t stress this enough), then you might one day be daring enough to focus on creating your own little interactive dream team in-house as opposed to hiring an agency to handle your web campaigns either piecemeal or in totality. I’m not adverse to either method, […]

Email Marketing

How social can you be to influence someone?

So while I was on Twitter early this morning, I came across this post where Shiv Singh had written an article/paper on why people and companies should “Think Social Influence Marketing in 2008” and after reviewing it, it definitely makes a lot of sense…and when you read it yourself, you’ll probably think that it’s common […]

Social Media

Web 2.0 + 1 = Web 3.0

Does anyone notice that we’re already past Web 1.0 and over 2.0? Well in case you didn’t, you had better catch up to the rest of the online world. It’s shocking to believe but we’re in Web 3.0. What is 3.0, you ask? It’s just an evolutionary step above the whole user interaction phase of […]

General News

What kind of website are you?…

Recently I went online to templatemonster.com to take a look at the latest work from great web designers — just to brush up on my “competition” and see how I can improve my skills to be on their level. Suffice it to say that it might take me a little bit longer to even get […]