Archive

Tag: Web 2.0

Marketing

Set Your Social Media Marketing Ablaze With Wildfire Interactive’s Promotion Suite

Earlier this summer, I was privileged to attend an event hosted by Wildfire Interactive (@wildfireapp), where they announced a brand new program (video of presentation) designed to help companies make their efforts more social. From what I’ve seen, the company has become an enormous beacon helping to guide agencies and brands from the clueless fog of […]

Marketing

Discovering The Social Marketing Compass To Help Chart Our Course Through Social Media

We’ve all become exposed to a slew of social media tools and services that businesses might be interested in pursuing. But are we simply suffering from the dreaded shiny metal object theory? How can we present and validate our programs to our bosses instead of having our company viewed as taking advantage of the “flavor […]

Marketing

Proof Your Offline Needs To Be Online.

I came across this interesting online video through my friend Daynah and thought that it was an interesting view at how there has been an incredible shift from the offline to the online. We all know that traditional media is failing in its attempt to try and be the dominate form of communication. We’re flocking […]

Social Media

Searching to be social

Yesterday was another great installment of the Silicon Valley/San Francisco chapter meeting of the Social Media Club. This night’s gala took place at the offices of Zannel, a mobile multimedia aggregation too – which we got to see the power of throughout the night. However, the topic of the evening was not about mobile marketing […]

Social Media

“If you’re pumping out good sh*t, people will follow.”

From this year’s Web 2.0 Expo in New York, WineLibrary.TV’s own Gary Vaynerchuk was on stage talking about how you can optimize your personal brand through the use of social media. You’ll learn much about how to extend your branding and he’ll demonstrate how his site has been successful and what other ideas you should […]

Marketing

Racing to be first might not always be the best

I happened to read an earlier post on MSNBC featuring Mashable.com editor Adam Ostrow talking about how people can become overloaded by all the different web 2.0 startup applications emerging practically every day. Perhaps what I enjoyed best about this article was this quote that relates to all marketers out there that feel that they […]

Social Media

Can politics and social media survive together? Robert Scoble seems to think so.

Dev

Break Time at SocialDevCamp East

So I’ve spent nearly several hours here at SocialDevCamp East at the University of Baltimore and I must say that I’m quite impressed with what’s been going on. Thank you to the organizers (David Troy, Ann Bernard, Keith Casey, and anyone else I forgot) for arranging cool sessions. I think that I’ve got some good […]

Social Media

The two sides of social media…or is it?

I think I may have fallen off of the proverbial deep-end. It seems that the more that is going on these days with the Internet stems from social media. You have new startups emerging each day and to me they seem to be all centered around user-generated content or probably more associated with social media. […]

Marketing

Twitter Advocacy

It’s kinda interesting talking about this as I’ve found myself over the past couple of weeks mentioning Twitter to several different audiences. One being to someone on the cusp of social media, a group of Generation Y students from college (who you would think are most prone to social tools), and to the public relations […]