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Tag: Email Marketing

Email Marketing

A Year’s Worth of Email Marketing Tips From Blue Sky Factory (part III)

The last part of a three-part series of email marketing tips that you can do to help improve your direct marketing efficiency. These tips were sent once a week in 2009 by Blue Sky Factory and I’ve chosen to aggregate it here. If your organization sends a monthly newsletter, consider using anchor tags. Anchor tags […]

Email Marketing

A Year’s Worth of Email Marketing Tips From Blue Sky Factory (part II)

This is part two of a three-part series where I’m going to be listing part of the 52 tips on what you could do to make sure your email marketing strategy is an effective one. These tips were provided by Blue Sky Factory throughout 2009 when they sent out an email marketing tip once a […]

Email Marketing

A Year’s Worth of Email Marketing Tips From Blue Sky Factory (part I)

With a brand new year, it’s probably a good way to kick start your online marketing efforts. And if you’re doing any form of email marketing, then don’t continue doing it the same way you’ve been in the past – especially if it isn’t working. Don’t just sit around and wonder how you can do […]

Email Marketing

Basic Bootcamp For Email Marketing

I once wrote a blog post that covered what some important, yet confusing and probably overlooked, piece of legislation passed by the United States Congress several years ago. After writing that blog post, I was looking at what the theme of it was. Originally it was supposed to cover just what the piece of legislation […]

Email Marketing

Turning to the Internet for success during a recession – Part 2 – Email Marketing

This is a cross-blog post from Network Solution’s Solutions Are Power website that I guest wrote. Originally posted on SolutionsArePower.com on April 20, 2009. With any online program, in order to extend your reach to the masses, one crucial part to have to your strategy would be to have a mass distribution channel. You could […]

Email Marketing

10 Ways To Be More Professional With Email

We’re all working professionals, right? You’ve used email before, right? Email. You know, the bit of content that you send out using Gmail, Outlook, Yahoo, Hotmail, and other web programs? What I’ve encountered over the many years of sending emails out back and forth is that many folks just don’t get how to send emails. […]

Marketing

Assembling your very own interactive dream team in-house

If you’ve got the capability and the plan (and I can’t stress this enough), then you might one day be daring enough to focus on creating your own little interactive dream team in-house as opposed to hiring an agency to handle your web campaigns either piecemeal or in totality. I’m not adverse to either method, […]

Email Marketing

How NOT to screw up Email Marketing (if doing it yourself)

There are a lot of email service providers (ESP) that you can turn to that will gladly help you send out your mailings to a targeted list…all for a minimal fee. In most cases, it’s best for you to have them help you out, but if you feel that you are up to the task […]

Email Marketing

How To Make Sure Your Email Gets Read

Recent blog posts and questions that I’ve posed have seemed to rotate around email marketing strategies. A few of the items that seem to circulate involve the following: Increasing Email Open Rates For you to increase the open rate, the first place you’ll need to look at is your subject line. SPAM and junk filters […]

Email Marketing

What You Need to Know About Doing Email Marketing

I just came back from a pretty interesting conference for work relating to our CRM system and there was this presentation on how it integrates with an email marketing application. I find it awesome, and we’re taking advantage of it, but what slightly concerns me is how people expect to put together email marketing. It’s […]