Archive
Tag: AI strategy
HubSpot Embraces Multi-AI CRM Strategy with Claude Integration
HubSpot is expanding its list of AI models connected to its Customer Relationship Management (CRM) platform. Customers can now connect their databases to Anthropic’s Claude, allowing them to query data using natural language, generate visualizations, and take action—all within HubSpot. This is the second such connector the company has introduced, following the introduction of ChatGPT […]
What Salesforce Discovered by Letting AI Run Its Help Portal
Salesforce isn’t shy about how it’s using its products, especially its agent development platform. When it comes to embracing AI agents, the enterprise tech firm has openly touted that it’s “drinking its own champagne.” Since Agentforce’s launch, CEO Marc Benioff has used every opportunity to showcase how the service is helping bolster his company’s help […]
Daily AI Users at Work Report Higher Productivity and Job Satisfaction, Says Slack
Marc Benioff’s vision of a digital labor force is no longer hypothetical—it’s starting to take shape. Days after his company, Salesforce, launched its fourth-generation agentic development platform capable of scaling AI agents across business use cases, its subsidiary Slack released its latest Workforce Index report, which shows AI gaining acceptance among workers. According to the […]
How to Use AI for Marketing, the Non-Obvious Way
IN THIS ISSUE: A review of the book, “The Non-Obvious Guide to Using AI for Marketing” by David Berkowitz, a clear, practical resource for marketers trying to make sense of AI without getting lost in jargon or hype. Plus, why did Salesforce pay $8 billion for Informatica? Short answer: It’s the data. The Prompt Over a […]
Balancing Act: Klarna, AI, and the Future of Work
IN THIS ISSUE: Klarna’s bold AI experiment—cutting headcount and leaning heavily on AI—offers a cautionary tale for companies racing to automate. But does this course correction signal trouble for the AI-first future, or simply reflect growing pains on the road to transformation? Plus, why are tech companies eager to help Saudi Arabia build an AI […]
Cloudflare’s New MCP Remote Servers Let AI Agents Handle User Requests and System Operations
MCP clients like Cursor, Windsurf, and Claude can now connect directly with Cloudflare’s infrastructure, enabling account automation, information processing, and more. This is thanks to the launch of Cloudflare’s remote Model Context Protocol (MCP) server suite. The company has initially made public 13 such offerings, each one providing a specific service that can be provided […]
Generative AI Becomes Top IT Priority in 2025—and Is Getting a Seat in the C-Suite: AWS
Generative AI is everywhere, but that doesn’t mean workers are ready for it. While tech providers promise their solutions lead to task automation, better creativity, and faster decisions, a new Amazon Web Services (AWS) study identifies a major obstacle: Companies still lack the skilled talent needed to put these tools to work. Workers without the […]
AI’s Ticking Clock: Just 13% of Companies Say They’re Ready for AI; Most Fear an 18-Month Deadline to Act
The AI Scramble At the speed at which artificial intelligence is moving today, companies believe time is running out to take advantage of its capabilities. There’s one problem: They need more time to prepare for AI. In its second annual AI Readiness Index, Cisco finds a gap between the urgency organizations feel and how ready […]
How Companies Are Unlocking AI’s Value Beyond the Hype
IN THIS ISSUE: Learn how companies are cutting through AI hype to build effective, winning strategies with the technology. Plus, OpenAI’s AI-powered search is now available to the public, marking a pivotal moment: Is this the end of traditional search as we know it? Will Google’s crown be at risk? Finally, don’t forget about this […]