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Tag: AI Advertising
Google Labs and DeepMind Launch Pomelli, an AI Tool for SMB Marketing Campaigns
Google Labs and Google DeepMind have jointly created an AI-powered marketing tool called Pomelli to help small and medium-sized businesses generate effective social media campaigns. It’s launching today as a public beta experiment for those in the United States, Canada, Australia, and New Zealand, and it currently only supports English. This is Google’s latest initiative […]
Pinterest Rolls out Performance+, a Suite of AI-Powered Tools for Smarter Ad Campaigns
Months after its introduction at Cannes Lion, Pinterest officially released its suite of AI-powered tools designed to help advertisers streamline and automate their campaigns. Branded as Performance+, this offering promises to aid marketers in “[driving] lower-funnel performance by optimizing targeting, managing budgets or deciding how much to bid.” Pinterest boasts that its technology can save […]