Archive

Category: Social Media

Social Media

Mark Zuckerberg Turns to Base, Pitches Continued Building as Way Forward

It’s a typical tactic that politicians utilize when they want support for a proposal they’re pitching — hold a rally in a part of their constituency where they have strong backing from their base. But this isn’t always limited to those in elected office. Even though he says he hasn’t set his sights on the […]

Dev

Facebook’s Likely Message to Developers at F8: Hear Us Out

Facebook’s F8 developer conference is right around the corner (May 1-2) and while the past few years have been more celebratory and designed to further modernize the company’s ecosystem, the 2018 edition will likely be a bit subdued. Weighing on people’s minds is the latest controversy plaguing Facebook namely, how it uses our data. Whether […]

Social Media

The Reset of Facebook

Facebook once had the mantra “Move Fast and Break Things” which encouraged the development of tools and services at breakneck speeds. While it was retired in 2014, for more than a decade, it was something that the technology company believed in and that philosophy has helped lead Facebook to the success it has had since […]

Dev

Google Targets Emotions With Acquisition of GIF Platform Tenor

Google has long dominated the search space, putting the likes of Yahoo, Excite, Ask Jeeves, Cuil, and others largely out of business. Consequentially it also resulted in overwhelming superiority when it comes to advertising, although it’s being rivaled by Facebook. But for Google to maintain its advantage, it needs to look to other ways people […]

Apps

How A Dog-Eared Filter Got Tech To Think Camera-First

As the adage goes, the best camera is the one that’s with you. Each successive generation of devices continues to improve the quality of captured and shared photos, and tech companies are actively seeking to capitalize on the generated media proliferation. But it’s one thing to request access to the camera and gallery on someone’s […]

Apps

LinkedIn To Place Larger Focus on Groups, Shutters Standalone App

LinkedIn has long allowed members to create groups on the professional social network, but most of the time the content seemed spammy and more promotional versus educational and insightful. People didn’t have a great opinion about the feature. In 2015, LinkedIn re-imagined things and released a standalone Groups app on iOS and introduced new practices […]

Marketing

Facebook Risks Biting The Hand That Feeds It

Earlier this week, Facebook announced a major change in how its more than 2 billion users will experience the social network. It’s around the News Feed, the most recognizable and important part of the service, and the update wasn’t just a minor tweak to its algorithm — it was something much more significant. Facebook is […]

Dev

The Big Problem Brands Have Communicating With Customers

Technology is often highlighted as the savior for businesses, enabling them to be better connected with their customers and adapting to the new age of capitalism. But the truth is that it’s not an “if you add it, they will come” scenario. Companies touting that they’re using live chat, bots, new age support services, and […]

Social Media

LinkedIn Eyes Being Next Bloomberg With Original Video Content

It shouldn’t surprise anyone that everyone is getting into video. More publications are transitioning (ahem, pivoting) to video, while Facebook and Twitter have long supported this media. LinkedIn became one of the last social networks and services to embrace video, but appears to be moving fast to integrate the technology. Last week, CEO Jeff Weiner […]

Apps

The Ephemeral Dilemma

Facebook, Instagram, Messenger, WhatsApp, Medium, and Snapchat are just some of the apps today that have “Stories,” a way that lets you craft a chronicle of your day or journey in an ephemeral manner. Each service is jockeying for your attention and adding new bells and whistles, partnerships, and the latest technology to curry favor. […]