Archive

Category: Trends & Analysis

Enterprise

The Secret to Innovation Rests With Knowing Thy Customers

As brands continue their quest to leverage the latest shiny object tech affords them, the question remains how adept companies are in really knowing how to best reach their customers. It turns out that less than half of all businesses are really mapping out their customer’s journey and understanding how to connect with them, but […]

Marketing

Klout’s Role in the Weaponization of Influence

For some, it’s considered to be the punch line to a joke or just a vanity metric. For others, it’s a badge of honor — the dispensation of the “+K” that for years, bolstered their designation as being what has become an overplayed term: influencer. With such a polarizing service, it’s not surprising that the […]

Social Media

Mark Zuckerberg Turns to Base, Pitches Continued Building as Way Forward

It’s a typical tactic that politicians utilize when they want support for a proposal they’re pitching — hold a rally in a part of their constituency where they have strong backing from their base. But this isn’t always limited to those in elected office. Even though he says he hasn’t set his sights on the […]

Ecommerce

Square’s Bitcoin Efforts Generate $34 Million in Revenue, But Doubt Remains

Square announced the results (PDF) of its first-quarter 2018 earnings, and for the most part, it was pretty routine. But one thing that did stand out was the revenue that was generated from Bitcoin: $34 million. This was the first time the company revealed the figure, given the fact that it only started letting its […]

Dev

Facebook’s Likely Message to Developers at F8: Hear Us Out

Facebook’s F8 developer conference is right around the corner (May 1-2) and while the past few years have been more celebratory and designed to further modernize the company’s ecosystem, the 2018 edition will likely be a bit subdued. Weighing on people’s minds is the latest controversy plaguing Facebook namely, how it uses our data. Whether […]

Ecommerce

Square’s Weebly Acquisition Beefs Up Its Small Business Stack Offering

When Square started nine years ago, it was simply focused on helping businesses make transactions on the fly, thanks to its iconic mobile card reader. Since then, it has branched out to look at new technologies designed to make commerce easier for business owners and consumers, from creating an online marketplace to the production of […]

Blockchain

Managing Your Healthcare Data Through the Blockchain

Editor’s Note: This post about healthcare’s blockchain usage was originally published on the now-defunct Samsung NEXT blog in April 2018. Data is one of the most valuable commodities in the healthcare industry. It’s so important that there are a host of regulations dictating how it’s protected. But as technology progresses, new threats and workflows have emerged […]

Social Media

The Reset of Facebook

Facebook once had the mantra “Move Fast and Break Things” which encouraged the development of tools and services at breakneck speeds. While it was retired in 2014, for more than a decade, it was something that the technology company believed in and that philosophy has helped lead Facebook to the success it has had since […]

Dev

Google Targets Emotions With Acquisition of GIF Platform Tenor

Google has long dominated the search space, putting the likes of Yahoo, Excite, Ask Jeeves, Cuil, and others largely out of business. Consequentially it also resulted in overwhelming superiority when it comes to advertising, although it’s being rivaled by Facebook. But for Google to maintain its advantage, it needs to look to other ways people […]

Apps

How A Dog-Eared Filter Got Tech To Think Camera-First

As the adage goes, the best camera is the one that’s with you. Each successive generation of devices continues to improve the quality of captured and shared photos, and tech companies are actively seeking to capitalize on the generated media proliferation. But it’s one thing to request access to the camera and gallery on someone’s […]