Archive
Tag: Infographic
Screw Who ‘Owns’ Social Media, The Content Grid Decides It All
One of the constant issues that comes to mind when dealing with web marketing is who owns what. This is probably a more critical issue when dealing with social media because a major part of this solution is dependent on the creation of content. Without the content in place, there’s no context, and people won’t […]
Discovering The Social Marketing Compass To Help Chart Our Course Through Social Media
We’ve all become exposed to a slew of social media tools and services that businesses might be interested in pursuing. But are we simply suffering from the dreaded shiny metal object theory? How can we present and validate our programs to our bosses instead of having our company viewed as taking advantage of the “flavor […]
Exploring It All With The Conversation Prism
Back in August 2008, the author of the book Putting Public Back In Public Relations and creator of the term “PR 2.0”, Brian Solis released the Conversation Prism infographic. But what exactly is this Conversation Prism? According to Solis, it’s to help “provide a visual representation of the true expansiveness of the Social Web and […]