Archive
Tag: Customer Experience
Adobe Steps Into Its Orchestration Era With New AI Agents for Sales and Marketing
Adobe is the latest tech giant to embrace AI-powered agents for the enterprise. This week, the company introduced the Adobe Experience Platform Agent Orchestrator, a new service designed to build, deploy, and manage AI agents across the customer experience, sales, and marketing lifecycle. “The opportunities for AI and marketing are significant,” Anil Chakravarthy, President of […]
Zendesk Unveils AI Dynamic Pricing Plan to Make Service Automation More Flexible
Zendesk is introducing a new pricing structure for customers looking for greater flexibility when using the customer experience platform’s artificial intelligence tools. With “AI Dynamic Pricing,” companies can shift how they allocate their budget between agent seats and automated resolutions. Any adjustments can be made seamlessly without needing to renegotiate contracts with Zendesk. In August, […]
‘It Delivers’: Intercom’s Next-Gen Fin AI Agent Switches from OpenAI to Anthropic
Wrapping up a week packed with AI agent announcements, Intercom has unveiled Fin 2, the newest version of its customer service bot. The company claims its agent will be able to “answer more questions, in more ways, in more places.” To accomplish this, Intercom has added features designed to improve Fin’s intelligence and help it […]
Why Zendesk Thinks AI Is Key to Restoring ‘Humanity’ to Dreaded Customer Service Calls
This week, we’re exploring AI agents, an emerging topic that will dominate company discussions in the coming months as they reshape business interactions, both between organizations and consumers. I just returned from New York City, where I attended Zendesk’s inaugural AI Summit as a company guest. It seems like AI summits are everywhere these days; […]
End of Business as Usual: It’s Another Thing to KNOW Your Customers, Not Just Have Them
How do you view your customers? Do you create print ads, schedule media buys, develop websites and hope people will buy your products? Are you going out of your way to understand trends and evolving? If not, you’ve already doomed or stagnated your business. The marketing world has long been focused on selling and influencing […]