Archive
Tag: AI Search Engine
Glean Bets the Enterprise AI Fight Will Be Won on Context
An AI agent that doesn’t know your company burns money trying to prove it. That’s the argument Glean is making as it pitches why context is critical to the success of any enterprise AI program. At its annual customer conference, Glean:GO, in San Francisco this past week, that was the only thing the company wanted […]
Travelers Trust AI. The Sites It Recommends Aren’t Ready.
When Jesse Middleton, a venture capitalist at Flybridge Capital, was looking to arrange travel from New York City to Cancun to attend a wedding, he didn’t scour Expedia, Travelocity, Kayak, or even individual airline websites—at least not on his own. Rather, it was handled by an AI agent. He wrote on LinkedIn that it searched […]
Web IQ Is Microsoft Rebuilding Search Around the Machines
Search engines learned what a good result looked like by observing how people behaved. A click followed by a long page stay signaled satisfaction, while a quick bounce back to the search results signaled a miss. Microsoft built its Bing search engine on those patterns. But in the AI era, there’s a type of user […]
Glean Reaches $300 Million ARR, Citing Surging Enterprise Demand
Glean has reached $300 million in annual recurring revenue (ARR), the company said Thursday, an amount that tripled in just 15 months. It attributes the growth to stronger enterprise data context, broader departmental deployment, and higher-than-average user engagement. This milestone signals that Glean is holding its ground, even as enterprise software vendors like Slack, Dropbox, […]
Google Rebuilt Search Around AI. Don’t Throw Away Your SEO Playbook.
IN THIS ISSUE: Google didn’t just update Search at I/O this week. It rebuilt it around AI, with consequences for every marketer who has spent years optimizing for a SERP that no longer looks the same. This issue examines what the shift from SEO to Answer Engine Optimization actually means for businesses trying to stay […]
Glean Assistant Evolves to Give Every Employee a Proactive AI Coworker
Glean is transforming what a personal AI coworker can do in the enterprise. Less than three months after its last update, the company is rolling out what it calls a “generational step-change” to its Glean Assistant, giving employees a proactive partner that doesn’t just surface insights—it anticipates tasks, organizes work, and executes actions across the […]
HubSpot Is Cementing Its Bet on AI Search With XFunnel Acquisition
HubSpot is acquiring XFunnel, a startup building an AI-powered search optimization platform. Financial terms weren’t disclosed, but HubSpot says it plans to fold XFunnel’s technology into its Marketing Hub to give marketers deeper visibility into how their brands surface in AI assistants and apps such as ChatGPT and Perplexity. “As AI changes how people find […]