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Tag: Adobe Summit
Adobe’s AI Collaborators Turn Outside AI Agents Into Governed Workfront Teammates
At the Adobe Summit last April, the company announced the Workflow Optimization Agent designed to automate “intelligent, connected actions” across workflows. Four months later, the agent—since rebranded as AI Collaborator—is now generally available. Through Adobe Workfront, the company’s work management application, users can delegate work to these virtual teammates similarly to how they might with […]
Adobe Express Isn’t a Creative Tool. It’s Connective Tissue.
At almost every Adobe announcement lately, something slips in near the end: a mention of how the latest AI innovation connects to Adobe Express. Not as a headline. As a footnote. The app—formerly known as Adobe Spark before Adobe rebranded it in 2021—keeps showing up at the edges of bigger news, whether it’s Acrobat, Firefly, […]
Adobe Sneaks 2026: Five AI Prototypes Marketers Should Watch
IN THIS ISSUE: This week, I’m sharing some standout projects from Adobe Sneaks—the company’s annual showcase of experimental prototypes that hint at where AI-powered creative tools are headed next. From simulated A/B testing to real-time web personalization, five projects stood out as potential game-changers for marketers and creative teams. The Prompt Every year, Adobe gives […]