Archive
Tag: Adobe Firefly
Canva Unveils Brush, an AI Model Built to Edit Designs at Lower Cost
Canva spent the past week showing off an AI model that creates images, and now it’s turning to the harder task of reworking them. On Thursday, the company introduced Brush, an in-house vision-language model built to edit designs. Because Brush reads both what’s in a design and how it’s arranged, Canva AI users can make […]
With Craft, Canva Turns Its Design Templates Into an AI Advantage Over Adobe
For the past year, Canva has worked to become what it calls a creative operating system: a single platform where AI, design, and productivity come together. To make that idea a reality, the company has been developing its own models to handle everything from style transfer to video generation faster and more cheaply than frontier […]
Adobe Firefly Graduates Its Audio Tools and Adds a Free Tier to Its AI Assistant
Sound is usually the last thing a creator adds to a project, and the first thing anyone watching it notices. It’s also the point where the work stops. The edit is finished, the pacing is right, and then comes the detour: out to a stock library, through a licensing page, into a subscription in search […]
Adobe Widens Its ChatGPT Presence With Plugin Built for Creative Workflows
When Adobe began abandoning shrink-wrapped software for the cloud in 2011, it dragged the entire industry toward subscriptions. Now the company is attempting its next migration, this time into territory it doesn’t control: chatbots. On Thursday, Adobe launched a plugin for ChatGPT that brings more than 70 of its tools natively into an assistant used […]
Adobe Must Defend Its Creative Advantage as AI Transforms Design Tools
Adobe kicks off its annual Summit in Las Vegas this week with more to prove than usual. The company that once defined the creative software market is now navigating an AI shift that threatens to make its tools less essential—and its premium pricing harder to justify. Not only that, but it’s navigating these waters without […]
Adobe Launches Firefly AI Assistant to Unite Its Creative Suite Under One Conversational Interface
For decades, learning Adobe meant learning its tools — the shortcuts, the workflows, the muscle memory of navigating a suite built around precision controls. On Wednesday, the company argued that shouldn’t be a prerequisite anymore, unveiling Firefly AI Assistant, a creative agent that consolidates the power of Photoshop, Premiere, Lightroom, Illustrator, Express, and more, all […]
Adobe Firefly Unlocks Custom Models for Public Beta, Letting Creators Own Their Style
This year, Adobe Firefly turns three, and it looks very different from its public beta launch. What started as a hub for the company’s generative models has evolved into something broader: a platform that brings together both Adobe and third-party models, giving creative professionals a single place to choose the right engine for the job. […]
Adobe’s Quick Cut Automates the Video Grind, Keeping Creators Inspired
Adobe is introducing a new feature aimed at easing the post-production workload for video creators. Launching today in the Adobe Firefly video editor, Quick Cut uses AI to assemble clips into a structured timeline, giving creators an instant first cut to refine—no more debating over how to manually piece together footage. “We designed Quick Cut […]
Adobe Firefly Adds Video Tools, FLUX.2 Model, and Unlimited Generations Through Jan. 15
Adobe is closing out 2025 with a fresh slate of AI upgrades designed to make video creation and editing easier for creators. On Tuesday, the company is upgrading the availability of its Firefly video editor, along with announcing new tools for precise edits and camera-motion control, a video upscaling feature in Firefly Boards, and support […]
Adobe Unveils Firefly 5 With Photorealistic Images and Layered Prompt-Based Editing
Adobe is introducing a new image model to its Firefly family of image-generation AI models. Firefly 5 is designed to help creators become more effective storytellers. To achieve this, it now natively supports resolutions up to four megapixels, offers enhanced human rendering, improved lighting, and better editing capabilities. Adobe reiterates that all generations are commercially […]