My Two Cents

Insights From the Crossroads of Tech and Business

Latest Posts

  • GW Presents a Seminar on Offline to Online Tourism Marketing

    George Washington University in Washington, DC presents a pretty interesting two-day seminar that anyone involved in tourism should attend. These sessions are especially helpful for anyone managing marketing and also working on any online marketing components (website, e-mail marketing, online advertising, blogging, etc.) Some questions that will be answers include: How can I integrate a…

  • Study: Online Videos Don’t Get The Job Done

    So I paraphrased the subject line that I found on AdWeek’s website. The real subject line reads “Online Video Fails to Satisfy, Study Says”. I still think mine may be more hilarious… Nevertheless, in an August 29 article in AdWeek, Prophis eResearch conducted a study and found that 46% of those surveyed said that they…

  • So Have You Heard of Hulu?

    If not, that’s alright…because not many people did since they just named it probably recently. Hulu is the new name for an online video joint venture between NBC Universal and News Corp (FOX). Basically, they’re following in the footsteps of other major online video sites like YouTube, AOL, Yahoo, etc. with the intent of streaming…

    , ,
  • Your Wi-Fi City…Not Quite…

    Chicago recently scapped one of the most ambitious plans in the country possibly ever thought to be executed since Google decided to provide free Wi-Fi for the Mountain View community…the goal was to provide Chicago’s residents with wireless broadband throughout the city. Unfortunately that was not to be as they determined the overall cost to…

  • Immortalize Your Favorite Icon/Slogan

    In it’s third year of conception, Yahoo is promoting Advertising Week 2007 where you get the chance to vote online for the icon(s) and slogan(s) you think are the best of the year. Slogans range from Avis to Nike, Dunken Donuts to Southwest Airlines, and even Las Vegas has a chance at claiming top prize…

  • Flash Game Banners: Are They So Fun?

    A couple of weeks ago, a young kid that was visiting with his family told me that he liked playing video games. There’s nothing wrong with that, I told him. He continued on to tell me that his dad wouldn’t let him download any games onto the computer, but that he could play those free…

  • A New Startup Emerges in Washington, DC

    Just announced today, a new startup is created in the nation’s capital that is centered on the “formation of a suite of services geared towards enabling businesses to more deeply connect with audiences using integrated marketing, interactive strategy and ideation.” FOR IMMEDIATE RELEASE iStrategyLabs Launches Product Lab and Marketing Strategy Services Washington, DC, August 27,…

    ,
  • Finessing Your E-mail Message

    If you’ve ever sent out a newsletter or any publication via e-mail, chances are that you’re aware of the enormous amount of information on how to best create your e-mail campaigns. However, there are some not so subtle things you need to know as well if you want to take your e-mail campaigns to the…

  • Phishing Scam Alert: Online Fraud is NOT Part of Job Searching

    In case you haven’t heard, there’s a serious phishing scam that is attacking registered subscribers of Monster.com. According to the Monster.com webpage: Monster is continuing to actively investigate and take measures to address the impact of malicious software, called Infostealer.Monstres, on our resume database. We are currently analyzing the number of job seekers who may…

  • Facebook Gets Serious – They Want Money

    So it appears that Facebook is now growing up. No longer is it an independent social networking site that Friendster and Myspace once were, but now it’s come to the realization that it needs to evolve itself even more to surpass the functionality and audience of its competitor, Myspace. It’s interesting how three of the…