Archive

Month: October 2011

Marketing

Five New Features That Google+ Should Really Have To Be Appealing

Do you know anyone who uses Google+? I have used it periodically, but not frequently enough to have it replace Twitter as my main social engagement service. Besides me, I think quite a few people use it. Sure, it’s become the fastest growing social network, but in the pursuit to get members to sign on and […]

Events

Pivoting To Survive: Businesses Need To Learn To Shift Attention To Their Customers

The world of business has drastically changed with the introduction of technology. No longer are businesses in control of their message. We all know that. Control has gone out the window. Sure, we all know that technology like social media has given a voice to the customer, but simply being on social networks like Twitter, Facebook, […]

Marketing

“Think Different”, Indeed. How The iPhone Changed The Rules of Communication Dramatically

The way we’re communicating with each other has changed a lot over the past few years, but nothing seems to have made us look at our communication on the go more than the introduction of the Apple iPhone. Since its introduction in 2007, the iPhone has made a huge dent in the handset market. In […]

Marketing

How “1” Is Not The Loneliest Number But Rather A Sign of Popularity

It seems that more and more time is being spent using Google+, at least for me. Yes, I’ve heard people say that Google+ isn’t relevant and that no one really uses it, but I find that it’s helpful in its own ways. Sure we can post things to Twitter and to Facebook, but for me, […]

General News

To One of the World’s Greatest Businessmen & Innovators: We Thank You, Steve Jobs

Just about a couple hours ago, I read a breaking news email from CNN with perhaps the most devastating news that I possibly could hear today and also in the world of technology, innovation and marketing: Apple co-founder, Steve Jobs, has died. He was considered “one of the business world’s greatest comeback kids” and while I wasn’t […]

Marketing

Delicious Revamps Social Bookmarking, But It All Stacks Up To Confusion & Summations

We’re always eager to record our activity and we’re always looking for a way to catalog it so that we can reference it later on. I suppose that’s why the social bookmarking industry came to fruition. A few years ago, I wrote about this phenomenon and for a while they kind of blended in to […]